Inspirational Women in STEM and Tech: Lily Li of Hygea On The 5 Leadership Lessons She Learned From…

Inspirational Women in STEM and Tech: Lily Li of Hygea On The 5 Leadership Lessons She Learned From Her Experience

An Interview With Candice Georgiadis

Everyone wins when leaders advocate for women to take charge of teams and departments. Women are keenly aware of their status quo. When they hear a company’s, executive say they support women climbing the ranks but see few or no women in leadership role, they assume they can’t apply for supervisory roles.

As a part of my series about “Lessons From Inspirational Women in STEM and Tech”, I had the pleasure of interviewing Lily Li.

Lily Li is the founder and CEO of Hygea, with almost two decades worth of business management, and international sales and marketing and medical experience.

Thank you so much for doing this with us! Can you tell us a story about what brought you to this specific career Path?

Prior to entering the cleaning service industry, I was working in the medical field as a doctor, and as a marketing and sales director later on. During that time, I owned a laundromat business, and that was when I got a call from a staff member who works in the cleaning service industry to come and observe how they managed a cleaning business.

My medical, marketing and sales background allowed me to see a potential business opportunity. So, I did some research, and asked some of my clients if they would be interested in my idea to which they said, yes.

My medical experience expedited the launch process, as I already knew what was expected to maintain a hygienic space, and what would be required of our cleaners to give the most satisfactory service to our clients.

After Hygea started to take off, I sold my first business in Australia. During the initial process, I worked in all departments, from distributing flyers and cleaning to marketing and management. I also joined one of my staff members on their cleaning jobs for about a month to fully understand the cleaning process, and that is when I realised how big the cleaning industry was going to grow.

The IT department and app development came on board a few years later, which elevated the business to a whole new level. It allowed us to manage more cleaning teams, and to cater to different categories of home service.

It took me years to develop the business and learn about the IT element with the little capital that I initially started with. Hygea has come a long way, and I am very proud of everything we have today.

Can you share the most interesting story that happened to you since you began at your company?

There are many interesting stories along my journey, but one of the most memorable to me was during the early stages when we began to collaborate with many developers around the world. It was then that I realised that technology has no borders — regardless of your race, nationality or culture we can pursue a dream in the same language. It was a challenge in the beginning, trying to understand IT terms while speaking with developers, but now it is something that I look forward to. This is when we come up with some great ideas.

Can you share a story about the funniest mistake you made when you were first starting? Can you tell us what the lesson you learned from that?

I think it’s funny in hindsight, but in the beginning I had trouble pronouncing some of our developers’ names, and I had no idea that I was mispronouncing them. English is not my first language and sometimes certain names are a bit tricky to pronounce and as a result some funny renditions have come up.

Sometimes people don’t want to correct you out of courtesy, but I learned that if I’m having trouble pronouncing a name, it is best to ask the person how they say it.

What do you think makes your company stand out? Can you share a story?

I think, when starting Hygea, we already had a strong client ethos from day one. Hygea’s mission was clear from the start: be a part of your family, we will always be there whenever you need our service. Even as we are evolving right now, we have always maintained the standard of service to our clients.

We also realised early on that people from different backgrounds have so many skills and ideas that they can bring to the table. We made the right decision in hiring an experienced and diverse management team. Our team comes from all kinds of professional backgrounds, from corporate banking and financial strategising to medicine and fintech.

Are you working on any exciting new projects now? How do you think that will help people?

Hygea has witnessed great growth in the past few years, and we expect to grow even more. We want to continue to upgrade and add more features to our Hygea app, catering to the needs of our clients. We would also like to create Hygea Commercial, which caters to big organisations, offices, schools, shops etc. We are looking for Hygea Commercial to collaborate with a leading blockchain Software-as-a-service (SaaS) platform.

In your opinion, what are the biggest challenges faced by women in STEM or Tech that aren’t typically faced by their male counterparts? What would you suggest to address this?

While women in STEM have made great strides in an industry that often overlooks them, I still believe that we have a long way to go. At the end of the day STEM is very much a male dominated industry still, with less than a quarter of students studying STEM being women. This means that industry operations, cultures and priorities are skewed in the favor of men.

Women are not encouraged to enter the field, often doubted from a young age about their maths and tech abilities.

I believe one of the biggest hurdles that women face in STEM is gender prejudice. Even if a woman decides to enter the field, they are met with hesitation. Men are 1.8x more likely to be hired for the same job as women. The reality is that gender discrimination and prejudice not only deter women from entering the field, but these elements also push them out if they decide to progress.

I believe that we should address that head on — structural change is essential at this point. We are on the verge of a fourth industrial revolution that will occur in the IT field, and women’s input is of extreme importance, as we cannot have a monumental structural change to our lives with only the input and view of half of society.

In order to encourage women to enter the field, there needs to be more representation. Women’s presence in STEM needs to be capitalized in order to reassure women that there is space for them.

We also need to create initiatives to make the STEM field a safe, inclusionary space that offers women equal opportunities.

Harvey Mudd College is a prime example of how changing structure and environments can result in a dramatic increase in women’s representation in computing. With leadership and college-wide support, Harvey Mudd increased the percentage of women graduating from its computing program from 12 per cent to approximately 40 per cent in five years. This was accomplished through three major changes: revising the introductory computing course and splitting it into two levels divided by experience, providing research opportunities for undergraduates after their first year in college, and taking female students to the Grace Hopper Celebration of Women in Computing conference. These changes can be modified and applied at other colleges and universities. Taken together they can reverse the downward trend in women’s representation in computing, and on a grander scale, across all STEM fields.

What are the “myths” that you would like to dispel about being a woman in STEM or Tech. Can you explain what you mean?

An ongoing myth perpetuated throughout the industry is that only men are capable of succeeding in STEM. This belief is so pervasive in the industry that it is actually becoming a deterrent to women wanting to enter the field. I am here to dispel this myth, and to say that skills and capability transcend gender/sex, as history has shown us time and time again. Women are capable, and this needs to be ingrained within educational institutions from primary and secondary to tertiary education.

What are your “5 Leadership Lessons I Learned From My Experience as a Woman in STEM or Tech” and why. (Please share a story or example for each.)
What advice would you give to other women leaders to help their team to thrive?

A woman whom I admire in this industry, Ilana Feain, has said “Equity is not the same as equality. Ego is not the same as ability. Decision is not the same as choice. EQ has a place alongside IQ in successful leadership. I have learned the hard way when and how to stand my ground, even with the good-old imposter syndrome elephant in the corner. I remind myself every day that I am here not just because of a fluke of events or some random good luck but because I actually have what it takes to leave the world a better place than I found it.”

I like this quote because it reminds me of two things. One is that to be a good leader is to inspire and guide rather than to dominate. Emotional intelligence is just as important as intellect — there are so many aspects to management that are not as obvious as delegation, for example. In order to garner good results from a team, each team member needs to feel validated and valued, and their different experiences considered when coming up with new ideas. The second thing, which I find to be pervasive for women, is managing imposter syndrome. It reminds me that I have every right to be where I am, and to take credit for my own accomplishments.

What advice would you give to other women leaders about the best way to manage a large team?

I think it is important to help women identify and hone their strengths. Women sometimes feel as if they have to pretend to be something they’re not in order to get ahead in business. Susan Lucas-Conwell, who is the global CEO for Great Place to Work, points out that this can lead them to lose sight of their inherent strengths. “Whether perceived or real, women leaders sometimes feel pressure to conform to the male leadership model, and if she bends to that pressure, she sacrifices one of her own sources of strength and personal power.”

So, I believe it’s important to acknowledge your strengths and not shy away from that.

Another thing would be to be an outspoken voice for women.

Everyone wins when leaders advocate for women to take charge of teams and departments. Women are keenly aware of their status quo. When they hear a company’s, executive say they support women climbing the ranks but see few or no women in leadership role, they assume they can’t apply for supervisory roles.

None of us is able to achieve success without some help along the way. Is there a particular person who you are grateful towards who helped get you to where you are? Can you share a story about that?

The person who supported me along my journey and helped me to get where I am today is my son Kevin. As a single mum, we have a strong bond between us — he is my strength in life. We support each other whenever we are facing difficulties. He always shares his experiences, knowledge and provides me with useful advice throughout my entrepreneurial journey. He is my motivation to keep on learning.

As a single mother, I think it’s important to chase you dream, but it’s meaningful to share your dream with your children.

I was dreaming about being a successful business woman, but more importantly, I wanted to be a good mum. I shared my dream with my son when he was little, and that became the trigger that led him to explore the business field. He started to explore multiple areas including Information technology, artificial intelligence, etc. Through his exploration, he found his own passion too.

I was really pleased with my son’s achievement. He told me that all the exploration and hard work that he is doing is to help me achieve my dream. I’m very thankful that I’m blessed with my son, and I want to share what I learnt with all parents in the world: share your dream with your children, you are the first and the most important teacher for your children, they will learn from your dream and discover their own path to the happy life they dreamed of.

How have you used your success to bring goodness to the world?

I think Hygea has a lot to offer, this service is for everyone. It provides relief, a helping hand when things get too busy. As a doctor, I can rest assured that the service provides clients with the highest degree of hygiene and cleanliness. When cleaning properties, we use the latest technology and true and tested cleaning methods that would ensure the best for the household.

As a single mother, I realise that no one can do everything, everyone needs help every once in a while.

Hygea is all about supporting and helping people.

You are a person of enormous influence. If you could inspire a movement that would bring the most amount of good to the most amount of people, what would that be? You never know what your idea can trigger. 🙂

I think it’s not so much a movement, but a mindset set that helped me step out of my comfort zone. I believe that it would inspire people to achieve their goals too. My life philosophy is no one can limit you but yourself. People are multifaceted beings that can be and do different things, and we should not be limited by choosing one path for ourselves. Being a CEO does not limit who I am, and how I define myself beyond that. The reason why Hygea came to be, was because I decided to leave my comfort zone.

I grew up in an environment where my family was mostly in the medical field. We talked about the same topics every day, and I felt that I was limited in a small circle, confined in a box. So, I decided to leave my high position job in China, and to migrate to Australia, and venture into a whole new industry.

Don’t be afraid that doing so can separate you from your family. I believe that achieving your dreams and maintaining a good relationship with your family can coexist if you manage your time between the two. I always set priority on things that I need to accomplish; plan my schedule all the time; make time for my family, especially my son even though I’m busy; share with my family about my issue, ask them for opinion; I share my dream with my family and we set goals together.

Can you please give us your favourite “Life Lesson Quote”? Can you share how that was relevant to you in your life?

There are many quotes that I live by that always remind me to never be afraid of pursuing my dreams.

One that resonates with me a lot is “no matter where you are, what stages of life you are in, don’t forget your first dream. If there is any opportunity to pursue your dreams, go for it”.

Having advanced greatly in the medical field did not stop me changing lanes, and pursuing something different. I think it’s important to remember that it’s never too late, there is not a timeline set up for everybody. You can do whatever you desire, as long as you have a clear vision and the dedication to see it through.

One that I like to tell myself all the time however, is “BE PATIENT” — everything comes in due time.

We are very blessed that very prominent leaders read this column. Is there a person in the world, or in the US with whom you would love to have a private breakfast or lunch, and why? He or she might just see this if we tag them 🙂

Oh my goddess … that’s an exciting question.

I would say Tesla’s CEO Elon Musk. It is another dream of mine to have breakfast with him one day, if only once. He is inspirational, and I admire that he never limits himself, and that he tries to do the impossible.

At this time last year, I visited Tesla’s head office in San Francisco, USA. I saw the entire automatic process of the production line of automobile manufacturing. I was truly amazed.

Thank you for these fantastic insights. We greatly appreciate the time you spent on this.


Inspirational Women in STEM and Tech: Lily Li of Hygea On The 5 Leadership Lessons She Learned From… was originally published in Authority Magazine on Medium, where people are continuing the conversation by highlighting and responding to this story.

Female Founders: Melissa Pruett of Melt by Melissa On The Five Things You Need To Thrive and…

Female Founders: Melissa Pruett of Melt by Melissa On The Five Things You Need To Thrive and Succeed as a Woman Founder

An Interview With Candice Georgiadis

No project is life or death and it will get done. Go to the wedding. Go to the birthday party. Go home for Christmas. The work will be there when you get back from living life.

As a part of our series about “Why We Need More Women Founders”, I had the pleasure of interviewing Melissa Pruett.

Melissa Pruett, the brow magician, skin-care geek, and lover of all things personal discovery, is the founder of MELT by Melissa — a self care studio.

With locations in both Scottsdale and Phoenix, AZ, her team of Babes are best known for radiating the good vibes while serving up the best brows, lashes, skin care, sugaring, spray tanning, & microblading in town.

From building a business from the ground up and growing a team to creating clean beauty products and an aesthetics training + coaching academy, the vision remains the same. Melissa gained notoriety across her industry and was featured on Create & Cultivate as a Beauty Expert you should know.

Thank you so much for doing this with us! Before we dig in, our readers would like to get to know you a bit more. Can you tell us a bit about your “backstory”? What led you to this particular career path?

Like most entrepreneurs I know (of), my journey to Melt was far from a straight line and resembled something more like a road trip through the Rocky Mountains after a record-breaking blizzard: winding, risky and exponentially thrilling!

I take my story back to little Melissa at age 6; she ran around the house exclaiming, “When I grow up, I’m gonna be a heart surgeon!”
My parents were stunned since I had no doctors in my family and they had no idea how I even knew what that meant.

I stayed the course, dead-set on this singular achievement all the way through my undergrad. That is, until I was 21 and started actually asking myself general inquiries like, “Who am I? Who do I want to become? What impact do I want to have on the world? What am I not just good at (like math and science), but what do I love doing so much that I’d do for free if I had to?”

At first, I was curious.
Then, I was confused.
Finally, I was distraught.

For once, I had no answers.
I suddenly questioned everything I thought I had “known” about myself.
I realized that so many of my motivations were completely outside myself; to make my parents proud, to prove to everyone that I was smart enough to really do it, to keep my word, to make a lot of money, and to be the most specialized (aka to feel the most special).
It was earth-shattering.

Identity-obliterating.
The ultimate lostness.

So, I did the only thing I could consider — scrap it all and start from scratch!
I dropped out from my senior year (sorry mom and dad!), quit my coffee shop job, got rid of my apartment and moved to Arizona all in a span of 5 days. If I was gonna do some serious soul-searching, it certainly was not gonna be heading into the dead of winter in Oregon.

Hellooo Arizona sunshine!

I gave myself “6 months” and if I didn’t figure it out, I’d “give in” and go to med school.
I became a car saleswoman (harder than selling Girl Scout cookies it turns out).
A strength and conditioning coach.
An executive assistant.
Almost moved to Dubai as an Emirates flight attendant.
An international egg donor (maybe almost died…twice).
Almost pulled the trigger on med school (and naturopathic med school) for fear of never finding anything better or selling myself short.
And… started getting laser hair removal.

Luckily, I’m a Chewbacca descendant, so I saw the same woman every month without fail during these years.
Funny enough, it was SHE who inspired me to look into aesthetics — she was radiant, always happy, loved what she did, seemed like she had the coolest job, and exuded something that I was yearning to embodying myself.

“Woah, lasers are cool. I love all things beauty and aesthetically pleasing (#taurus). I value health and wellness. I love working with humans.”

I immediately went to the closest aesthetics + laser school because it checked all the above boxes.

But I became an entrepreneur immediately after school because I discovered that my definition of true success is living life on my own terms — this includes having the freedom, flexibility, and financial independence to make my own schedule, call my own shots, and create whatever I want! To be unapologetically authentic, to take up space, and to express myself through an ever-changing plethora of mediums.

*Insert extreme brow obsession circa 2013.

Fast forward to 8 years in business; I’ve realized something kinda cool…
That in my own special way, I became that heart-surgeon after all.

That everything I do is with the purest intention of touching the hearts of each person I encounter.

Somewhere deep down, I was born with this soulful Melt mission — to help others see and love themselves more fully, to touch their souls and leave a lasting impression, and to encourage us all to strive to live our most beautiful lives.

Can you share the most interesting story that happened to you since you began Melt by Melissa?

I could write an entire book about the magical, miraculous, synchronistic, serendipitous, too-good-to-be-coincidental events that have continuously and consistently unfolded throughout my journey with Melt. But one of my early favorites was when I went to my first real workshop — my first epic personal + professional development investment I made for myself that wasn’t an aesthetics training course.

It was Robin Sharma’s first ever 2-Day Personal Master Academy in Toronto, Canada (June of 2016).

One of the many life-transforming exercises Robin took us through was all about tapping into our subconscious, child-like mind to dream bigger and co-create our reality. We were each given a huge, blank white poster, a set of crayons, a 5 min timer, and instructions to draw out pictures of our current greatest desires in categories like health, wealth, career, love, growth, etc.

I doodled a building (to represent that I wanted to find my own first studio space), me as a stick figure (in a pink dress, duh), and one stick figure gal on each side of me (the brunette trio). I got specific and jotted down that I’d sign my first lease that summer, paint all the walls pink, and hire my first lash assistant by Oct 1, 2016.

Of course, I found my room and signed it within days after this trip — and the building looked an awful lot like my sketch with wood panels, a grass + concrete walkway, and a cacti entryway. I met Brie a month later and offered her a shadowing position to train in lashes while she finished school and told her she could start the day she got her license in the mail. Which of course, ended up being Oct 1, 2016!

To top it off, I never quite knew why I drew that third stick figure … I had no plans of growing THAT fast considering I didn’t even have a single bed when I was daydreaming. But, as fate would have it, my next babe showed up from the Heavens only 2 weeks later. Right when a bigger room opened in my building and we all 3 worked side-by-side! Yes, we all had long brown hair like the doodle! Lol

So this, my friends, is why I call it MAGIC!

Can you share a story about the funniest mistake you made when you were first starting? Can you tell us what lesson you learned from that?

When I look back, I honestly don’t register anything as a “mistake”. It’s so cliche, but I think that’s for good reason. Starting a company from nothing, especially when we’re talking the bootstrapping bootleg version where you actually have no idea what you’re doing, is basically one big experiment and playground. Some things work out even better than you could have imagined; some things totally flop and turn into the painful, expensive, and (later) funny lessons we really needed to learn. I always laugh OUT LOUD at some of the crazy ishhh I’ve done myself — either because I was too stubborn and wanted to do it “my way” or because I simply couldn’t afford to hire and delegate to an expert yet.

If I had a dollar for every DIY project… we’re talking my first logo, business cards, and website. Painting walls, building way too much IKEA furniture, moving heavy objects, and any other kind of tenant improvement you can think of. Ya girl did it.

And sometimes, not so well … like the time a few of us were in our sugar hair removal room. I was determined to hang yet another curtain rod in the rickety ceiling of our building and started drilling the anchor while chatting away with the babes. Suddenly, I punched the power drill AND my whole arm through the ceiling with a POW! Not only were we shocked by the humongous, unsightly hole blasted open, but we were all crying laughing as the drywall started collapsing in the room. It. Was. Awful. And, kind of hilarious.

Lesson: hire professionals as quickly as possible.
PS: I’m available for hire on your renovations 🙂

None of us are able to achieve success without some help along the way. Is there a particular person who you are grateful towards who helped get you to where you are? Can you share a story about that?

Absolutely — I may be the sole founder and owner of MELT, but I certainly have not been the only brain, heart, blood, sweat, and tears behind building this business over these last 8 years. There are SO MANY lovely (aaaaand not so loving) humans I am forever grateful for who have directly and indirectly influenced my path.

The very first person who comes to mind is actually Robert Reder — Robert is a dear friend of mine, a former coaching client from my fitness days, and has been my business attorney since the genesis. In fact, HE is the first person who ever actually believed in Melt and it was he who encouraged me to form my LLC from the very start.

I’ll never forget the moment we were in his law office and he was helping me submit my documentation. He looked at me and said, “Mel, Melt is gonna blow up someday and it’s gonna be huge. I’m already so proud of you and I can’t wait to see where you take this!”

We giggle now … because I don’t even know if it really registered to me at the time. And I can honestly say that he believed in Melt becoming a company WAY more than I had even imagined or could foresee. He has been one of my greatest supports, biggest cheerleaders, and most genuine allies since day one and I couldn’t have done it over all these years without such an integrous, inspiring attorney and friend in my corner.

Thank you, Robert. For encouraging me to stretch my imagination, grind with the goal in mind, and turn my love for brows into a real business!

According to the End of the Year report, only about 20 percent of funded companies have women founders. This reflects great historical progress, but it also shows that more work still has to be done to empower women to create companies. In your opinion and experience what is currently holding back women from founding companies?

In my opinion, one of the greatest barriers for women stepping into the entrepreneurial ring is the feeling of wanting it ALL mixed with the underlying fear that we cannot truly do / be / have it all.

I’m turning 33 this spring and I’d be lying to every reader here if I didn’t openly share that I am regularly reminded of my choice to make my business my baby, my boyfriend, and my ongoing obsession for the past 8 years while many of my colleagues were getting married, having children and vacationing with PTO.

There’s been A LOT of sacrifice — time, energy, relationships, money — and a lot of people aren’t aware of the sacrifices it can actually take to do what I’ve done at this age. Now let me be clear; my way is NOT the only way. And women absolutely CAN do all of the above. I have so many incredible, successful women in my life who are wives, moms and business owners who are juggling it all really really well.

But for me, it’s wild to imagine how different Melt would be if I had settled down and had other priorities.

And now, it’s an exciting challenge to think of what the metamorphosis will look like for me as I still have huge ambitions for Melt while wanting to be a wife and mother someday.

I’ve only recently opened myself up to that potential reality because for so many years prior, I didn’t feel I had a solid enough foundation to make it all work simultaneously.

If I had valued having a family sooner, I’m not sure I would have started a company at 24.

I don’t think these choices are a detriment to our success in any way, shape or form but I do think it’s a REAL variable that we need to acknowledge and take into consideration at different times in our lives as women.

I often wonder, “How will motherhood change my drive? Will Melt matter to me as much as it does now when that baby becomes the apple of my eye and my whole world revolves around her instead? Will I totally lose my edge?”

These thoughts + feelings are totally OK and normal so I choose to believe that I’m gonna be a bad ass businesswoman and a pretty bad ass mom at the same time.

We CAN have it all — just perhaps one step at a time.

Can you help articulate a few things that can be done as individuals, as a society, or by the government, to help overcome those obstacles?

I think we’re already doing it and that society as a whole is making those steps in the right direction —

Look at us having this conversation, asking questions, and brainstorming ideas for women in the entrepreneurial space. Look at social media and the women empowerment movement rushing in with marketing + messaging finally aimed towards self care, body acceptance, beauty in all beings, collaboration over competition, genuine positivity, and freedom in authenticity. Look at all of the iconic women and real women doing real things that we have inspiring us by making waves, using their voice, teaching courses, writing books, coordinating community events, and breaking glass ceilings to prove they don’t have to exist.

Let’s keep the momentum, ladies and gents!

A few things I’d love to see more of:

  1. More men celebrating (instead of being intimidated by) powerful women or women who make more money than them. This keeps us small and afraid that as we become more successful, our dating pool gets smaller.
  2. Let’s continue to normalize men helping in homes / with their families. Whether it be some stay home dads or fathers simply being considered equal care giver nurturers, helping pack lunches, prepare dinner, and carry the home load will allow women to maintain their careers too!
  3. Some of the greatest seeds of change are in our upcoming generation. Let’s keep inspiring little girls to step into their light, to truly chase their happiest dreams, to create, and to become whoever / whatever they want when they grow up!

This might be intuitive to you as a woman founder but I think it will be helpful to spell this out. Can you share a few reasons why more women should become founders?

Women, we are here to CREATE!!

We are actual magicians that literally grow entire humans from practically nothing in our wombs. Who better to birth fresh, gorgeous ideas into the world than us?!

There’s a book called Big Magic that I love and the entire premise is around ideas not really living in our minds, but actually existing like wifi waves swirling around us. Once these idea “spirits” find that we are their ideal host who has the potential to bring them to fruition, they impregnate our imagination and we can choose to act on them to create a new reality.

Of course, all humans are capable of this, but I believe women have a true innate gift here that is so insanely powerful once we tune in and tap into it!

Fun Fact: did you know that women’s brains are mega wired to be great entrepreneurs?!

Ok, hear me out … women actually have a thicker corpus callosum. This is the band of tissue inside the brain that connects it’s two hemispheres like a fiber super-highway for information to be passed between our right and left sides. It makes us great processors, multitaskers, and combines our logic + creativity!

What are the “myths” that you would like to dispel about being a founder? Can you explain what you mean?

1.You don’t have to be a genius or come up with an idea that has never been done before to be a founder.

What do you love doing or what are the things that you are naturally freakishly good at? Do your friends beg you to come over and do their makeup, to organize their cluttered drawers and closets, or to help them with all their techy devices?? Great! You could start a business offering that service and people with graciously PAY you just to do the things you’re good and enjoy that they kind of suck at or loathe doing.

Magic happens when you find the SWEET SPOT — what I am freakishly good at + what I like doing and would be willing to do for free + someone in the world will pay me for this. That’s IT!

2.You do NOT have to have an entire humongous elaborate MBA level plan. I mean… maybe that would be easier? And I’m not asking you to dive out of a plane without first ensuring you have a functioning parachute on your back.
But I certainly did not start out that way. If you wanna get from A to Z, guess what? You just have to take one single step from A to B. Then, from your new vantage point B, figure out what your NEXT right move is and do that. Be present, prepare for your next couple of moves, and let the Universe slip in some miracles here and there to help you along the way — spoiler alert… It’s actually kinda way more fun that way too!

3. Being a founder means you are winning and everyone else works for you so that you can reap all the rewards and everyone else is “your minion.”

Ummmm…. This seems pretty self explanatory except that it’s a REAL THING. It is SO EASY for the world to look at the founder and think “Oh, she just has all of these people working for her now and blown up, must be nice!” … sigh … while it’s true that no one will ever truly know what goes on behind the scenes for a founder, I think it’s really important to recognize WHY that person is the founder in the first place. WHY that person has such a huge WHY, such a huge MISSION, that it actually extends WAY beyond just her own self-interest or gain. That she is willing to go where none have gone before her. That she is willing to carry the torch, even when it gets heavy and scary, so that others may feel the light and be inspired to follow and even do the same. That she is so committed to excellence in all that she does that she is comfortable being in the limelight for all to witness when she wins AND when she stumbles. That she cares so deeply about others that she will open her arms and invite all in who are called to join together and uplift and that she has enough love, time, attention, energy, insight, etc. to give to ALL who are a part of the movement. That everyone succeeding is the ONLY measure of success. That when they win, she wins. That when she wins, they win. That again we’ll say, a high tide raises all ships.

Due: EOD 1/14

Is everyone cut out to be a founder? In your opinion, which specific traits increase the likelihood that a person will be a successful founder and what type of person should perhaps seek a “regular job” as an employee? Can you explain what you mean?

Absolutely not. And this has nothing to do with CAPABILITY. I think all humans are capable of doing, being, learning, and becoming anything they want in this life — although, I’m 5’3” so I probably won’t shoot my shot at the WNBA anytime soon…

If everyone was a founder, we would only have small companies — who would Amazon be without their current 1.3 million jobs? Think of all the humongous companies across the globe that employ thousands of people; each of those people could be living out their true purpose and doing what they love without ever having to start their own version of it.

Sure, I’m full of ideas, a natural get-it-doner and am an extremely hard worker, but I’m only one person with 24 hours in a day too. We’d all only be able to reach a certain threshold if we didn’t have teams and various positions within our companies.

We need all facets of human expression in this world — employees and employers, big companies and small companies, nonprofits and volunteers, and so on.

TOP SIGNS YOU MAY BE AN ENTREPRENEUR AT HEART:

You’re highly ambitious and a self-starter / self-directed.
You’re an eternal optimist — instead of seeing problems, you see opportunities.
You remain humble with grit — you’re willing to be wrong, willing to be wronged, and willing to “fail”.
You’re a lifelong learner / knowledge junkie — you’re committed to becoming a master at your craft and always identify as a student.

You have an infinitely high belief in self — a deep inner trust and knowing, a strong gut instinct, and a clear intuition.

You’re not just a go-getter, but a grow-giver — the more you grow, the more you give to yourself and the world around you 🙂

5 STAR EMPLOYEES:

“Regular job” folks don’t have to be regular at all… there are some pretty epic jobs out there and if you can think of it, trust me … it exists. If it doesn’t, you can be the first one! I think people who love to focus solely on their scope of practice and who want to belong to something greater than themselves make the best employees. Come in, do your job and do it excellently, go home and leave it all at the door. Going above and beyond stays within a set container and then you have the rest of your bandwidth to put towards family, social life, and other passions.

This is especially true if you have a hobby that you are insanely passionate about OUTSIDE of how you make your living. As a founder / entrepreneur / business owner, it’s a slipper slope … most of us lean more towards the workaholic type but it’s just because our #1 passion typically IS what we’ve made our business out of. So, we wouldn’t rather be doing or building anything else in our “free time”.

What are your “5 Things I Wish Someone Told Me Before I Started” and why? (Please share a story or example for each.)

  1. Everything is “figuroutable.”
  2. It will cost you everything; and then times that by two. It will be worth it.
  3. Get everyyything on paper — people change when money is involved, especially the people you think are your friends / least expect.
  4. No project is life or death and it will get done. Go to the wedding. Go to the birthday party. Go home for Christmas. The work will be there when you get back from living life.
  5. Dream BIG. And witness every special moment where even the biggest dreams become your new “normal” life.

How have you used your success to make the world a better place?

“To whom much is given, much will be required.”

I first heard this line from my North Star, Oprah, years ago and have held it close to my heart ever since. It’s actually quoted from the Bible, but I don’t think anyone has to subscribe to any particular religion to appreciate the message.

Being HUMBLE is everything when it comes to success. Yes, I’m a go-getter; anything I’ve ever wanted in life enough I’ve been willing to do whatever it takes, learn the most, and work the hardest to make it happen for myself. But I’m also a grow giver; as I grow myself, my outer environment changes to reflect it. The more I grow, the more I’m able to give to myself and thus to the world around me.

I truly understand that with all of these blessings and creations, there is an increasing responsibility that comes with it. There are more moving parts to manage, more people to lead who are relying on you, looking to you for answers and observing your behavior, and bigger decisions to be made with more and more on the line to risk.

I’ll continue to grow Melt. Not because I need to have more more more. But because I know that opening more locations means serving more clients their self care and spreading the Melt love to communities that need it. That we’ll provide more beauty professionals positions where they can do what they love, work in an incredible ecosystem, and achieve their version of success. That we’ll teach more courses to provide knowledge and resources to artists everywhere who can take those tools to elevate their services offerings at their own companies. That we’ll send more healthy, clean beauty products with clear education to bathroom sinks so that people everywhere can confidently create their daily routines at home. And that someday, we’ll find even more ways of giving back and impacting the world. Welcome to the Melt Movement!

“I’m going to make everything around me beautiful; that will be my life.” — Elsie de Wolfe

You are a person of great influence in the Beauty & Self Care world. If you could inspire a movement that would bring the most amount of good for the greatest number of people, what would that be? You never know what your idea can trigger.

The Melt movement is simple and is built on:

Radical self acceptance — and acceptance of others’ choice of expression.
Unapologetic authenticity — discovering who you REALLY are and then having the courage to BE HER!
Eternal optimism — because there is always still beauty to be found in the world if you have eyes to see.
Self care + self love — aka doing the things that make you feel more like the highest version of yourself that you love! It’s not a luxury; it’s a human right.

These have always been at the core of the Melt mission.

We are very blessed that some very prominent names in Business, VC funding, Sports, and Entertainment read this column. Is there a person in the world, or in the US with whom you would love to have a private breakfast or lunch with, and why? He or she might just see this if we tag them.

My ultimate dream breakfast date would be with Allie Webb — founder of Drybar. In all my years growing Melt, she has been my lighthouse. Sometimes the sea is dark and stormy in business and just when all the waves come crashing, I remember to look up to a woman who has done it before me. Radiating out, reminding us all that it is possible for us to find the shore too.

I can’t say for sure that I would have such high aspirations if it weren’t for her — being a Drybar client for years and taking note of every detail; the way every location has fresh yellow roses, how every product and accessory has a cheeky libation-inspired name, and how I live for the rom coms on repeat while my hair gets a 10 out of 10 blow out / style no matter where in the country I am. She’s nailed it on every level and I more than admire her — I applaud her in a standing ovation for directly impacting my entrepreneurial journey. Thank you, Allie. Your sister, Melissa.

Thank you for these fantastic insights!


Female Founders: Melissa Pruett of Melt by Melissa On The Five Things You Need To Thrive and… was originally published in Authority Magazine on Medium, where people are continuing the conversation by highlighting and responding to this story.

Inspirational Women in STEM and Tech: Karen Meyer of Contract Logix On The 5 Leadership Lessons She…

Inspirational Women in STEM and Tech: Karen Meyer of Contract Logix On The 5 Leadership Lessons She Learned From Her Experience

An Interview With Candice Georgiadis

Keep track of what works and doesn’t work in a simple way. When you move from company to company, some things will consistently work, some will sometimes work again, and some just can’t be replicated. This applies to all things -.people, process, tools. At my last company, we were acquiring companies quite rapidly so I started documenting everything I was doing during those integrations. I realized that I couldn’t keep reinventing the wheel every time, so I built an integration playbook and we customized it for future negotiations. Certain things become second nature but keeping things simple helps when business is not.

As a part of my series about “Lessons From Inspirational Women in STEM and Tech”, I had the pleasure of interviewing Karen Meyer, CEO, Contract Logix.

As CEO of Contract Logix, Karen Meyer leads strategy for the company and oversees all aspects of the business. She brings more than 20 years of SaaS experience building organizations to scale and drive growth. Prior to joining Contract Logix, Meyer led Upland Software’s Global Customer Success organization. She led commercial and customer engagement teams for over a dozen products and played a critical role in driving Upland’s M&A and integration strategies leading to high growth and strong customer retention.

Meyer also held executive leadership roles at Qvidian, a proposal and RFP automation provider, leading to the acquisition of the company in 2017. She has also held prior roles at Manulife Financial, eHealth and Imagine Software.

Meyer holds a BS from Rensselaer Polytechnic Institute.

Thank you so much for doing this with us! Can you tell us a story about what brought you to this specific career path?

There are two things that I have always loved: helping people and solving technical problems. I originally wanted to be a designer and run a business, and I eventually got there. It just happened to be in the software industry. Now, I am in a position where I can mix the technical problem solving and communications skills that I’ve developed over the years. It’s been a natural progression.

Can you share the most interesting story that happened to you since you began at your company?

I am about 30 days into my role as a new CEO, so I don’t know what I don’t know. One night, I was packing a lunch for my son and then the next day, I’m the CEO, walking into this new role and new room of people in the middle of a literal snowstorm. Looking around that room, I understood immediately that I’m responsible for these great people and all of the company’s assets. It really changed my perspective.

Can you share a story about the funniest mistake you made when you were first starting? Can you tell us what lesson you learned from that?

I think, in time, we’ll be able to see the humor in returning to the office after COVID. Recently, I was in the office and it looked like time stopped — there are TVs and couches and magazines from 2019, some mail piling up. I turned on the television and Planet of the Apes was on! It’s like we’re all waking up from a two-year nap.

From a lessons learned perspective, I don’t know that I’m there yet, but as a new leader, it’s going to be important for me to dust off the plans of an organization muscling through its Covid comeback and build a plan to re-engage and re-energize employees and customers. I also learned that I miss seeing people in an office setting, and there’s value in having the Golden Girls on in the background all day when things get too quiet!

What do you think makes your company stand out? Can you share a story?

Over the past month, I’ve been able to see up close what makes Contract Logix a standout company. We are so small, so mighty and very humble. We’re delivering so much product to our customers at such a high velocity, and we have some of the original pioneers in the industry on staff. When customers ask us to show them how to “do” contract management, this is a differentiator. A lot of people in the tech industry don’t understand how to make customers successful after they deliver a product, but the fact that customers are asking us to show them what to do (three in the past week, in fact!) is such a credibility factor. The combination of a great platform, combined with people and passion, makes us unique. Employees call themselves Logicians to show their passion for data and analytics and are truly invested in helping customers leverage all the data in their contracts.

Are you working on any exciting new projects now? How do you think that will help people?

From a product standpoint, we are working on adding even more intelligence to our platform to help our customers find what they need easier and help them continue to use data to drive risk reduction inside of their organizations. Since many organizations are fully digitizing contract management for the first time, they need to be guided to what to measure, how often and be able to prove impact. Internally, we are working on initiatives and campaigns like Executive Outreach Programs and Customer Advisory Boards that will suit the needs of our reengaged- post-COVID customers. We want to help them deliver even more value to the business. We’re also getting our own organization excited about this next phase of growth. We’re putting processes and procedures in place and aligning them to good customer engagement.

Ok super. Thank you for all that. Let’s now shift to the main focus of our interview. Are you currently satisfied with the status quo regarding women in STEM? What specific changes do you think are needed to change the status quo?

The short answer is no, I am not happy with the status quo, but I think we need to take a more nuanced look at what is going to help in the long run. When you look at the data, there hasn’t been much change over the past decade. The biggest percentage of women in STEM is still at the individual contributor level, and they tend to leave before or as they move into more senior leadership positions. We have to address the why. What’s even more pressing to me, though, is looking beyond just the representation of women in STEM and looking at how to increase equity for all groups — we need more minorities in STEM, we need more LGBTQ representation, we need to push even further beyond historical stereotypes and toward inclusion.

Increasing inclusion is not a “set it and forget it” type fix. First, anyone who has crossed that barrier like me has to help more — mentor, coach, and encourage growth and participation across all races, genders, and identities. We also have to look at how we teach and educate about careers in STEM. While the increased focus on STEM in U.S. education is great, there’s a tendency to look at it very classically. You go to an engineering school, and you think that to be successful, you have to be an engineer. What doesn’t get explored is all the surrounding categories — product management, user experience, technical marketing, etc. There is a lot of opportunity to be creative in STEM, but if you’re not already inclined to be an engineer, you may not be exposed to it. Developing programs to make ALL of the parts of STEM (skills like risk management, analytics, communication) an integral part of education will help ensure diverse, creative representation in the future.

In your opinion, what are the biggest challenges faced by women in STEM or Tech that aren’t typically faced by their male counterparts? What would you suggest to address this?

Probably the most significant difference is that men don’t have to deal with people commenting on their maleness all the time. When you are a woman in STEM, people point out that you are a woman in STEM and you’ll be asked to speak for women in STEM, as if we are a monolith. And the more senior you are, the more acknowledgement there will be because there are less and less people that look like you. I have to not be distracted by this and have the confidence to address it and ask why it’s relevant. I would like to see more male counterparts openly supportive of acknowledging it when it happens and neutralizing it.

What are the “myths” that you would like to dispel about being a woman in STEM or Tech. Can you explain what you mean?

You don’t have to play golf to be successful. There’s a myth that you have to play golf, be one of the guys and that this is the way to grow your career. There are other ways to find your way to customers, both internally and externally. I haven’t played golf, but I have been respected by my peers and customers for rolling differently.

What are your “5 Leadership Lessons I Learned From My Experience as a Woman in STEM or Tech” and why. (Please share a story or example for each.)

I have a few that have consistently worked for me over the years.

  1. Keep track of what works and doesn’t work in a simple way. When you move from company to company, some things will consistently work, some will sometimes work again, and some just can’t be replicated. This applies to all things -.people, process, tools. At my last company, we were acquiring companies quite rapidly so I started documenting everything I was doing during those integrations. I realized that I couldn’t keep reinventing the wheel every time, so I built an integration playbook and we customized it for future negotiations. Certain things become second nature but keeping things simple helps when business is not.
  2. Be consistently fair. I try to be thoughtful and fair about decisions. Sometimes the customer is not right. Sometimes it’s hard to figure out where the line is, but if you are consistent, that brings you credibility and allows you to be objective. For example, if you have a customer with a complaint, try and be fair in resolving it. This applies to the people side of things as well. Hiring, firing, and growing are not easy, but should be fair.
  3. Don’t shy away from the hard stuff. Hiring, firing, saying no. Oftentimes you know when you have a bad egg on your team, or you know when you have a problem technically that is going to take resources and time to fix. But if you don’t address it quickly, there will be more problems down the line. If you don’t deal with the bad egg, you may lose valuable team members, and if you don’t deal with the product issue, it may cause more long-standing issues later. The hard stuff is why people get paid to be leaders.
  4. Find your non-STEM allies. You can’t lead just from a technical standpoint. Find your allies in finance, accounting, marketing, etc. These are the people that will help make your business successful. They can be your eyes and ears in a different way.
  5. Stay close to your customers — whoever that is. More outside-in thinking helps you make better business decisions and staying close to your customers will ensure that you don’t lose sight of who you’re in business for. Customers can also help you break ties quickly if you are having trouble making investment decisions.

What advice would you give to other women leaders to help their team to thrive?

I think the lessons I outlined above about being fair and embracing the hard stuff causes teams to be successful, rather than just individuals. When you help people grow, they thrive.

What advice would you give to other women leaders about the best way to manage a large team?

In addition to consistency and fairness, at a more practical level, pick a few key goals and metrics and drive hard to those. If a team has a unified goal, it can be the north star, helping drive and guide all key internal and external decisions. If a team has too many goals or it’s just a roll up of individual goals, the team won’t perform well as a unit.

None of us are able to achieve success without some help along the way. Is there a particular person who you are grateful towards who helped get you to where you are? Can you share a story about that?

Without question, it’s my mom. She graduated from Warren County Tech as one of two women in the drafting program and was a draftswoman. She consistently sacrificed, but her grit and positivity, even when everything around her was broken, still influences me today.

In the business world, Lewie Miller, the Chairman of the Contract Logix Board and software industry veteran, has been a mentor to me. At one of our prior companies, he trusted me to develop the vision, the product, and to get the customers. And once we grew that business and realized it was not a sustainable business model, he trusted me to divest that product and return our strategy to investing in our core product and what we were great at. We worked on other projects together, and he has always believed in my abilities. I’m here in this role because of him.

How have you used your success to bring goodness to the world?

I have done this in a number of different ways.

I have been fortunate, and I want other people to have the same opportunities to grow as I have. I take helping people develop their careers very seriously. At my last company, more than half of the team that I left have taken steps forward in their careers.

At my last company, we provided the software that does global messaging and email for some of the world’s largest non-profit organizations. Being able to help those organizations communicate during COVID, social unrest, the election, as well as during hurricanes and other disasters, were some of the proudest moments I’ve had. I saw how technology, and the position I was in as a leader, could affect people.

I’ve also used my background in technology and business to help groups get better organized. There are basic tools that people who don’t work in tech know exist. One example is in my current hometown of Nashua, NH. We had a recreational soccer program but were losing girls because the league didn’t provide a pathway that people could afford. I used my organizational, tech chops and communication skills to help get Nashua in the Travel Soccer Program and provide a way for kids to continue playing soccer at a higher level.

You are a person of enormous influence. If you could inspire a movement that would bring the most amount of good to the most amount of people, what would that be? You never know what your idea can trigger. 😊

I would go back to STEM education and help create programs for students that are focused more on unlocking creative thinking around the industry, especially with younger women or girls. I want to invest more and influence people on nontraditional paths to look more at the creative side of STEM.

Can you please give us your favorit“ “Life Lesson Qu”te”? Can you share how that was relevant to you in your life?

Give all you can, then give a little more. This is a mindset and energy. I can always do more. If I had a deadline, I would break it down into smaller chunks. If I’m tired and I failed four times, go for the fifth. If I didn’t think this way, historically, I would have been in a mindset of not reaching or growing.

We are very blessed that very prominent leaders read this column. Is there a person in the world, or in the US with whom you would love to have a private breakfast or lunch with, and why? He or she might just see this if we tag them 🙂

Do I have to pick just one?

Without a doubt, I would love to sit down with Dr. Shirley Jackson, President of Rensselaer Polytechnic Institute, my alma mater. She was the first African-American woman to have earned a doctorate at MIT, the first woman and first African American to be Chairman of the US Nuclear Regulatory Commission, the first of so many things. She’s about to retire, but the theme that she brought to my college was “why not change the world?” and it’s always stuck with me. She’s driven so many changes at the college and there is a much higher percentage of women in STEM programs now. I want to know how she did it! She’s an inspiration.

From a pure fun perspective, I would love to hang out with Hoda Kotb. She’s a mother and is consistently positive!

Thank you for these fantastic insights. We greatly appreciate the time you spent on this.


Inspirational Women in STEM and Tech: Karen Meyer of Contract Logix On The 5 Leadership Lessons She… was originally published in Authority Magazine on Medium, where people are continuing the conversation by highlighting and responding to this story.

Lobsang Chunzom of Limitless Health Institute: Five Things We Can Do To Develop Serenity And…

Lobsang Chunzom of Limitless Health Institute: Five Things We Can Do To Develop Serenity And Support Each Other During These Anxious Times

An Interview With Candice Georgiadis

It’s always good to have a big toolbox of methods that can reduce anxiety, so when the time comes you can pull out the one that works today. It is also good to have some sort of training and practice to carry out the instructions to reduce your anxiety, so you can activate them quickly and effectively. Our minds need training just like our bodies, to be able and willing to actually execute the guidance you have received.

As a part of my series about the things we can do to develop serenity and support each other during anxious times, I had the pleasure of interviewing Lobsang Chunzom.

Venerable Lobsang Chunzom is a Buddhist nun and a worldwide teacher of meditation and philosophy in the Je Tsongkapa tradition. She is the founder of Limitless Health Institute, a nonprofit organization that collaborates with other caring organizations in NYC to help people experience the link between their own health and happiness and how they care for others. The LHI workshops she designs and facilitates are used worldwide. Chunzom has been a licensed Creative Arts Therapist for 30 years, specializing in dance/movement therapy. She has extensive training in ancient meditation techniques, including a 3-year meditation retreat in silence and solitude. Chunzom has degrees in movement therapy from NYU and UCLA and has provided therapeutic services in hospital settings as well as created programs to help substance abusers, incarcerated youth, and families in crisis.

Thank you so much for doing this with us! Our readers would love to “get to know you” a bit better. Can you share with us the backstory about what brought you to your specific career path?

There is always a new story that comes to surface when someone asks about your backstory, and a different memory arises depending on what’s happening today. Recently, after 20 years, I connected with a good friend from college to catch up and check in. After talking for a few minutes, it felt like it was just yesterday we were training in the gymnasium. We are both established in our careers, have successful businesses and yet we were inspired sharing ideas of doing a project together. Today, we are collaborating, and we have impacted each other’s lives and business in a positive way. What does a story of reconnecting with a colleague have to do with what brought me to my career path?

When we started Limitless Health Institute it was just a bunch of city hospital workers that wanted to expand our opportunities on our own, give career opportunities to specialized practitioners of health and education and create programs that are easily accessible to everyone. The path of LHI was always about professionals encouraging each other be successful, without competition we serve more people.

What advice would you suggest to your colleagues in your industry to thrive and avoid burnout?

There is a very famous saying that holds true even today which is, ‘practice what you preach’ or ‘walk the talk’. Coming from that point of view and being in the health business, we provide the same services to our staff as we do for our clients.

At Limitless Health Institute, we design experiential educational programs for health and happiness, which includes staff training. Our SelfCare Exchange program encourages healthcare professionals to network together and share healthful advice to connect with people experiencing the same challenges. We also provide weekly supervision meetings aimed to inspire each other, celebrate the good work done, and turn problems into creative opportunities.

What advice would you give to other leaders about how to create a fantastic work culture?

As leaders in the industry, we must be a true example of the system we are promoting –and at LHI we follow the principle that in order to succeed we have to make other people successful. In our work we like to have fun doing good things, so we take every opportunity to acknowledge the small successes people have throughout the day to establish an encouraging environment. This may seem like simple advice, but it doesn’t take a lot of effort and is a good habit to have in life. Just by keeping an eye out for the amazing little things people do and showing gratitude more often, everyone will perform much better.

Many people have become anxious just from the dramatic jolts of the news cycle.

The fears related to the coronavirus pandemic have only heightened a sense of uncertainty, fear, and loneliness. From your experience or research what are five steps that each of us can take to develop serenity during such uncertain times?

Life is uncertain, and when we look for solutions outside of ourselves to remedy problems after they have arrived, fear will kick in thinking the situation is out of our control. The deeper question we all think of from time to time is, do we have the power to influence the experiences we have before we have them? When you plant a seed for a tree to grow, it takes water, sunlight, fertilizer, and time to turn from seed to tree. This basic principle of cause and effect can help us navigate and overcome the unpleasant emotions that arise when we think something negative is going to happen. We can make favorable events happen even when it appears to be happening to you and not from you.

People have many different fears about many different things. Fear is fear and is not inherently related to any event for every single person every time! Believe it or not, that is the key to having a good state of wellbeing in all challenging times. Whatever we want will remain unattainable if we disturb the chances for others to achieve the same kind of goals. For example, the quality of my peace of mind is dependent upon me helping others have peace of mind, especially when they need it the most.

There is a text, Advice for a Good Heart, from the 1100’s by a scholar and meditation master named Chekawa Yeshe Dorje, that gives practical steps to increase our capacity to achieve happiness by taking care of the happiness of others. a) make resolutions for the future: wake up with the decision to devote time in the day to take care of someone else first. b) accustom yourself, while doing things for yourself through the day, to help someone else also get something done. c) engage in small acts of kindness to get rid of habitual selfish actions. d) destroy the habit of cherishing only our lives over the lives of others. e) be thankful for your hard work as you lay down to sleep at night. Think about all the goodness of the day and dedicate it within your own mind, that every day has happiness.

There is nothing so satisfying as ending the day thinking about the good stuff we do and knowing that that goodness will determine the good of what comes next, and then there is no uncertainty.

From your experience or research, what are five steps that each of us can take to effectively offer support to those around us who are feeling anxious? Can you explain?

We can always try to help someone relax by being relaxed ourselves, and ready to listen and witness someone going through a very hard time. We can help them to focus on long exhales, while they count the breaths. It’s important to make sure the outbreaths are long enough, and the inhale comes naturally. Breathing with a focus on the exhale prevents an excess build-up of prana, or inner winds, that comes with anxiety. For example, some people experience the physicality of an anxious thought by feeling a tightness in the chest when the thought arises. Feelings of nervousness or anxiety can occur anytime, even in meditation! Practice breathing out until the lungs reach their natural pause, and then breathe out just a little bit more.

Count up to 10 breaths without thinking of something else; if you think of anything besides your exhale, then start over again at 1! If after about 5 minutes you cannot reach the 10, shift your focus to the thoughts passing through your own mind. Don’t try to control the thoughts, or analyze them, just observe the thoughts as they progress, one by one, through your mind. Once you recognize that the thoughts are racing through your mind, jumping quickly from one thought to another, you can acknowledge that those negative thoughts are moving very quickly. After watching them rush by for a while, decide on one good thought and freeze it: stop it and watch it.

Once you become experienced with this kind of watchfulness, sometimes you can follow the anxious thoughts back to the moment before the anxiety was consuming you. If the thoughts move quickly, you can go back and recall an image of peace, support, and comfort. At this point be persistent, and keep your journey focused on a place that eases your anxiety. It’s important not to be judgmental of what comes up, just sit and watch, relax and let it come. Follow the thoughts that whisper peace. And if no peaceful thoughts arise then make a plan to help someone have some peace of mind!

What are the best resources you would suggest to a person who is feeling anxious?

It’s always good to have a big toolbox of methods that can reduce anxiety, so when the time comes you can pull out the one that works today. It is also good to have some sort of training and practice to carry out the instructions to reduce your anxiety, so you can activate them quickly and effectively. Our minds need training just like our bodies, to be able and willing to actually execute the guidance you have received.

At LHI, our Inner Essentials meditation series offers guided meditations that aim to address many of the challenges we have all experienced since the pandemic started. We try to train leaders to think about different methods of teaching people how to put the knowledge and resources they have to put into practice, to make use of what they have learned in their real life.

Can you please give us your favorite “Life Lesson Quote”? Do you have a story about how that was relevant in your life?

This body of leisure is more valuable

than a jewel which grants every wish;

And now is the only time

that you have found such a life as this.

It’s difficult to find, and easily destroyed

like lightning in the sky.

Think this over carefully,

and come to realize:

All the activities of the world

are eventually blown in the wind.

To take the essence of this life,

you must strive night and day.

This quote is from “Song of My Spiritual Life” by Je Tsongkapa (1357–1419). This text is also known as The Short Book on the Steps of the Path. This ‘Life Lesson Quote’ speaks on the fragile and fleeting essence of this life and how to carefully get the most out of this life; do activities that help people around the world. Any kindness done, with the knowledge of how today’s actions create the future, then the great fortune of this life has been found.

You are a person of great influence. If you could start a movement that would bring the most amount of good to the most amount of people, what would that be? You never know what your idea can trigger. 🙂

It would be fun if every person who is looking for a new job helps someone else in their industry find new job, as well as share information and resources. Then we could live in a world with no competition and enjoy producing a multitude of resources for everyone.

What is the best way our readers can follow you online?

Instagram: limitless.health.institute

Website: www.limitlesshealthinstitute.org

Email: info@limitlesshealthinstitute.org

Thank you for these fantastic insights. We wish you only continued success in your great work!


Lobsang Chunzom of Limitless Health Institute: Five Things We Can Do To Develop Serenity And… was originally published in Authority Magazine on Medium, where people are continuing the conversation by highlighting and responding to this story.

Inspirational Women in STEM and Tech: Yulia Matiuhin of Entoprotech On The 5 Leadership Lessons She…

Inspirational Women in STEM and Tech: Yulia Matiuhin of Entoprotech On The 5 Leadership Lessons She Learned From Her Experience

An Interview With Candice Georgiadis

Ditch your insecurity and draw inspiration from your own personal integrity and your professional and educational foundation. I understand this can be daunting in a male-dominated industry, but it essential. You must know your worth and be sure of yourself to command the respect and admiration of your team.

As a part of my series about “Lessons From Inspirational Women in STEM and Tech”, I had the pleasure of interviewing Yulia Matiuhin, Ph.D.

Yulia Matiuhin is Head of Research and Development at Entoprotech, an Israeli circular economy company that harnesses the power of the Black Soldier Fly to convert food waste into high-quality protein, insect fat (oil), fertilizer. A protein biochemist by trade, Yulia leads a team optimizing use of BSF to process organic waste and innovating to discover new, high-value applications. She also heads up the End Users and Processing Research Group for Israel’s Black Solider Fly consortium, developing innovative biomass and frass processing technologies. Yulia has 10+ years of managerial experience in BioPharma Industry in such therapeutic areas as microbiome diseases (IBD), coagulation, pulmonary disease with particular emphasis on development of innovative solutions. Yulia holds a Ph.D. in Biology, an M.Sc. Summa Cum Laude in Biology, and a B.A. Cum Laude in Molecular Biochemistry from the Technion — Israel Institute of Technology. Yulia is a co-author of seven scientific publications and four patent applications.

Thank you so much for doing this with us! Can you tell us a story about what brought you to this specific career path?

Science has always been one of my passions, despite being born into a family of lawyers and engineers. Initially, I had my heart set on becoming a doctor, before realising that I could actually influence more lives through science.

So, I decided to study biochemistry at university, a field focusing on the intersection of biology and chemistry. My official trade is as a protein biochemist, which is so fundamental it can transfer into any field in Biology and especially nicely into my role researching the Black Soldier Fly.

After completing my Ph.D., I considered a post-doctorate and a career in academia, before eventually settling on a career in industry. I’m thankful

every day for this decision as it has led me to the insect sector, an area which I would have never discovered had I gone into academia.

Now, with Entoprotech, I work every day to tap into the full potential of the Black Soldier Fly, attempting to use its magic to solve some of the world’s most pressing issues, such as food waste and climate change.

This role facilities my true passion in life — constantly learning and exploring outside of my comfort zone, and I’m so grateful to have the opportunity to do this every single day I go into the lab.

Can you share the most interesting story that happened to you since you began at your company?

The great thing about working in the insect sector is that it’s full of surprises. As a developing sector, there is still tonnes of stuff to uncover, and you find out new things almost every day.

At Entoprotech, I was totally stunned when we found out that cow manure can be nutritious and nourishing substrate for the Black Soldier Fly. What we humans find disgusting and harmful, these insects eat without hesitation and reap major nutritional benefits.

Can you share a story about the funniest mistake you made when you were first starting? Can you tell us what lesson you learned from that?

When studying for my master’s degree, I had the embarrassing experience of destroying a piece of faculty equipment. I had set up the equipment incorrectly and although I desperately tried to fix it, I had to come clean to my supervisor. Tens of thousands of dollars’ worth of top-of-the-range instruments gone up in smoke — I expected some stern words.

To my surprise, my supervisor was totally supportive, stressing to me that ‘mistakes happen,’ and the only way to deal with them is to learn from them.

This event had a profound impact on my development and has shaped much of my research and management style. I encourage my team to take risks, to investigate their hypotheses, and to speak up with their ideas. If they make mistakes, so be it — we will learn from them.

What do you think makes your company stand out? Can you share a story?

Entoprotech is a unique company in multiple ways. First — the subject matter. We work with an incredible insect to help find sustainable solutions to the global food waste crisis, and to provide food and health benefits to both animals and humans. That is the ultimate goal, and it makes working at Entoprotech both an exciting and rewarding experience.

The second reason is our team structure. We’re a hyper-flexible organisation with a totally flat management structure. I strive to create an inclusive, stimulating environment within my team, where ideas are heard, discussed, and debated. I find that this approach helps me get the most out of each individual and the group, and we achieve far more than if I ran a totalitarian regime.

Are you working on any exciting new projects now? How do you think that will help people?

We’re always working on exciting research at Entoprotech, and it was super cool to see one of these projects come to fruition back in December.

Alongside Professor Betty Schwartz at the Hebrew University of Jerusalem, we have been investigating the medical potential of the black soldier fly (BSF), discovering that BSF oil can alleviate symptoms of Inflammatory Bowel Diseases (IBD) such as Colitis and Crohn’s.

This is ground-breaking news that could transform the lives of millions of IBD sufferers across the world. The next stage is to organise human trials as we move down the path to regulatory approval.

Ok super. Thank you for all that. Let’s now shift to the main focus of our interview. Are you currently satisfied with the status quo regarding women in STEM? What specific changes do you think are needed to change the status quo?

I don’t think any women in STEM can be satisfied with the status quo. There is significant room for improvement, and the dissatisfaction is certainly not down to the calibre of women in the sector.

In my view, there are systemic issues blocking the development of women in STEM. This starts at the university level where the discrepancy between male and female candidates is too high and needs to be addressed head on. Passive outreach is no longer enough — instead, there must be a concerted effort to pitch this industry to young, aspirational women. Summer camps, high school lectures, webinars and proactive mentors will help young women understand they can be highly successful in this industry and begin reversing the decades of neglect.

I also believe that changes need to occur at a wider societal level, and not just in the STEM industry. Our traditional view of family life must change. Too many women are still expected to run the home and family, while also forging a career. This is incredibly taxing and requires women to work doubly hard just to keep pace with their male counterparts. In this regard, we need a society-wide conversation about balance in the family, and possibly some legislation, to ensure that both fathers and mothers can equally participate in their family and advancing their careers.

In your opinion, what are the biggest challenges faced by women in STEM or Tech that aren’t typically faced by their male counterparts? What would you suggest to address this?

As I mentioned above, I believe an excessive burden is placed on women, with them expected both to be the heartbeat of the household and a high-achieving professional.

For example, if a child gets sick and both parents work, the expectation often remains on the mother to take time off from her job to look after the child. Little things like this need to be changed to ensure a more equal distribution of duties fit for 21st century society.

What are the “myths” that you would like to dispel about being a woman in STEM or Tech. Can you explain what you mean?

There are a couple of really damaging myths surrounding women in STEM and it essential to dispel these if we want to succeed in efforts to open up opportunities for the next generation of female scientists.

First is the myth that women are less competent thinkers than their male counterparts. This is simply untrue. Perhaps women are likely to approach certain tasks in a different way than men, but this is neither universal, nor is it a detrimental tendency. Not once in my career have I felt less able than a male colleague and this is backed up by my success — for example, I am currently leading one of the research group’s in the BSF Consortium — a new national wide research project in Israel.

The second myth is that women are less tough than men and therefore unfit for leadership. Toughness in this regard is such an old-fashioned concept and an outdated leadership approach. To be an effective leader, you don’t need to be stern, hard, or ‘tough’ — you need to be confident in yourself, attentive and inspiring to others, a good thinker and a good listener. To all aspiring scientists out there, don’t let this antiquated myth put you off.

What are your “Leadership Lessons I Learned From My Experience as a Woman in STEM or Tech” and why. (Please share a story or example for each.)

  1. Be true to your roots. It is essential not to trade your authenticity or integrity to try to conform to the expectations of others. Our strengths lie in our individuality, and this should be cherished. This advice was given to me by a mentor who deeply impacted my life, and it has been the cornerstone of my professional development ever since.
  2. Do your homework. I actually took this lesson from Ruth Bader Ginsburg, who inspires me and epitomised the concept of being an absolute authority in her field. Before you embark on anything, you should do your research and obtain as much knowledge as you can. This will empower you and ensure rock solid confidence in your abilities to handle any difficult questions or unexpected hurdles that life might throw at you.

What advice would you give to other women leaders to help their team to thrive?

Ditch your insecurity and draw inspiration from your own personal integrity and your professional and educational foundation. I understand this can be daunting in a male-dominated industry, but it essential. You must know your worth and be sure of yourself to command the respect and admiration of your team.

What advice would you give to other women leaders about the best way to manage a large team?

Empower those around you. Encourage them to be collaborative, take risks and not to be afraid of failure. When there is failure, support your colleagues and help them to learn and improve.

None of us are able to achieve success without some help along the way. Is there a particular person who you are grateful towards who helped get you to where you are? Can you share a story about that?

I have been extremely fortunate to work with two prominent women in the STEM field who had a profound impact on my career.

First is Tammy Ariel, who was my dear colleague in the industry at Protalix. She helped me understand that there are many approaches to management — you don’t have to be tough and aggressive to lead a team. Instead, she focused on empowering her team and treating all as equals, a method that is the foundation of my management style to this day.

Second is Naomi Zack, an incredible scientist, cherishing her professional integrity, and a motherly figure I came across at BiomX. Again, she was an attentive and caring manager who gave me the personal strength to chase my ambitions and believe that I could achieve whatever I set my mind to.

How have you used your success to bring goodness to the world?

Working with Entoprotech gives me the opportunity to contribute an enormous amount of good to the world. We have ambitious plans to tap into every last drop of potential within the Black Soldier Fly, using it to help solve the global food waste crisis, reduce pressure on our climate, while innovating and providing sustainable and circular feed, cosmetic and medical solutions.

On a personal level, I increasingly proactive in reaching out to talented young women aspiring for a career in STEM. This will include educational initiatives where I can give back as a role model and mentor, helping to reduce the gender inequality we see in STEM today.

You are a person of enormous influence. If you could inspire a movement that would bring the most amount of good to the most amount of people, what would that be? You never know what your idea can trigger. 🙂

I’d really love to see a movement where we encourage people to think more in terms of a long-term future — thinking at least one generation ahead, but ideally, even further.

This future-looking philosophy influences both the personal and societal spheres, informing how we look after personal health and the health of our family, ensuring you prepare your children with the skills needed to thrive in the future, and of course, thinking about your impact on the environment and the planet.

If every single person aimed to leave the planet in a better place than when they arrived, we would reap huge benefits.

Can you please give us your favorite “Life Lesson Quote”? Can you share how that was relevant to you in your life?

My favorite life lesson is similar to one of the leadership lessons I mentioned early: be yourself.

Instead of trying to conform to certain standards, be true to your roots, and your professional and educational background. Approach decisions, challenges, and adventures based on your own personality and your own instincts. “Be yourself” is a very empowering approach in both business and life which helps provide that innate confidence needed to succeed in any task you take on.

We are very blessed that very prominent leaders read this column. Is there a person in the world, or in the US with whom you would love to have a private breakfast or lunch with, and why? He or she might just see this if we tag them 🙂

I would love to sit down with Angela Merkel. As a strong, independent woman with a scientific background, I have always been fascinated by her exceptional approach to politics. Ditching bluster for reason, Angela Merkel relied on her informed, analytical approach to lead Germany, one of the world’s most powerful economies, successfully for 16 years. That is a remarkable feat in today’s world of ultra-polarization.

Thank you for these fantastic insights. We greatly appreciate the time you spent on this!


Inspirational Women in STEM and Tech: Yulia Matiuhin of Entoprotech On The 5 Leadership Lessons She… was originally published in Authority Magazine on Medium, where people are continuing the conversation by highlighting and responding to this story.

Female Disruptors: Felicia Barlow Clar of Epilogue Tributes On The Three Things You Need To Shake…

Female Disruptors: Felicia Barlow Clar of Epilogue Tributes On The Three Things You Need To Shake Up Your Industry

An Interview With Candice Georgiadis

“You can live in a beautiful state or a suffering state. The decision is yours.” Taught to me by a mindset coach. It’s a deep spiritual principle, but in its simplicity, it makes life so much easier. Everything is meant to be and if we are suffering, we are the ones who put meaning into it. Take out the interpretation/meaning and everything simply IS.

As a part of our series about women who are shaking things up in their industry, I had the pleasure of interviewing Felicia Barlow Clar.

Felicia Barlow Clar is a sacred life celebrant, author, host of the podcast “Funeral Disruptors™, and an award-winning event and video producer. She created Epilogue Tributes to offer support in helping the bereaved mourn in an intentional way, shifting grief to gratitude and beginning the healing process. Felicia creates personalized memorial experiences, consults on end-of-life planning and options few know exist, and is changing the conversation around mortality to modernize the funeral industry.

Thank you so much for doing this with us! Before we dig in, our readers would like to get to know you a bit more. Can you tell us a bit about your “backstory”? What led you to this particular career path?

I grew up around the world of events, hospitality, and advocacy. I was raised by my mother and stepfather; he was the Executive Manager of the International Club of Washington, DC from its inception to its closing. It was a very prestigious, private club with historical significance. They were responsible for creating much of the high powered social scene we see in DC today.

The International Club hosted everything from ambassador-led embassy nights, to the first big Hollywood movie premiere in DC, to an evening with Prince Charles. Every sitting President from Kennedy to Reagan accepted the role as Honorary Chairman of the Board. Naturally this prestige required a high level of work ethic and discretion, which I saw in my stepfather every day and strive to emulate. I had a summer job there, which is where I first learned about event planning.

I knew I wanted to do something creative and graduated from New York City’s Fashion Institute of Technology. In my studies, I focused on the creative marketing end of retail ⏤ fashion shows, window displays, and videos…all production related. Years later, I attended the University of Maryland, earning a degree in civil rights history, followed by earning my Master of Arts in communication/production. My interest always remained in the logistics and creativity of events, production, and entertainment.

Along the way, I became very interested in advocacy work and the deep study of spirituality. I believe I’ve taken some type of course in every alternative healing modality known, from numerology and reiki to A Course in Miracles and breath work.

I was never the “stay at a corporate job for 30 years” type person; instead I chose to explore many paths and landed in some very interesting roles. These included project manager for the Surgeon General’s Report on Women and Smoking, production assistant during season one of “Ace of Cakes,” an extra on HBO’s “The Wire,” and I wrote the “television” entry for the Encyclopedia of Crime and Punishment. I’ve worked in accounting, office management, writing/editing, event/video production, marketing, and entertainment. I believe all of this prepared me for being an entrepreneur.

Overall, what has brought me the most joy is entertainment and producing large-scale conventions and special events, including a Presidential Inauguration. I’ve been blessed to experience many memorable moments, yet the one overarching theme in my life has been loss, including “covert childhood grief” and “disenfranchised grief.”

Although common now, divorce was not when my parents did and there was little support. This was an incredible loss for a 9-year old, as my father was in the military and stationed far away in Hawaii. It split our family. The loss and separation was traumatic. This is where “covert childhood grief” began.

From an early age, I’ve also lost many cherished pets, often tragically. Pet bereavement can be overwhelming, and this grief is often diminished ⏤ an example of “disenfranchised grief.” It is a loss that is now being understood as comparable, or often worse, to human loss because we spend so much time with our companions.

I’ve also lost family and friends, and in one year alone attended 10 funerals. I had never considered how much loss I’d experienced until the back-to-back deaths of my beloved stepfather and sister. It was in using the same funeral home and being handed the same templates, checklist, and navigating this routine for two completely different people, I discovered just how impersonal funeral home services are ⏤ especially when dealing with a company that says they offer personalized services. I watched in amazement as the funeral director quickly wrote my sister’s obituary that I could tell she’d written hundreds of times.

Because of my event experience, I took the details of my sister’s service into my own hands. I knew the questions to ask to personalize details beyond the formula, and I turned the funeral directors into live event staff.

My sister Laura was the funniest person I’ve ever known, quick witted, and ready to have a good time in any circumstance. She died tragically and the last thing I wanted was for her to be remembered this way. I chose fun photos and the sad, country music she loved to tell her story.

At the end, I had guests dancing to one of her favorite reggae songs, because that’s who my sister was. I know humans are capable of holding joy and grief at the same time and that’s what we did. When a friend remarked, “If this is appropriate to say, this is the best funeral I’ve ever attended,” I knew I had created a healing, cathartic experience and much needed change. We shifted our grief to gratitude and honored Laura.

Can you tell our readers what it is about the work you’re doing that’s disruptive?

I find the funeral home experience entirely fear based and transactional, instead of transformational and healing. The focus is on death and those left behind, instead of the amazing experience of the person’s one precious life being honored.

Every single person has a story and every single person has impacted others whether small or large. I offer a customized, creative and meaningful experience where guests can grieve and celebrate the joy of their loved one’s story, using their own traditions and rituals. Because I don’t own a funeral home, I can offer alternative locations. The only limit is imagination.

I don’t believe families should bear the burden of becoming event planners during this time. My service supports a new need, new customs, and personal rituals and beliefs.

I am also an end-of-life educator. I inform consumers through my podcast and workbooks about the numerous alternatives and options that funeral homes rarely disclose.There are many myths around the funeral industry that I aim to publicize.

The biggest myth Americans believe is we have to use a funeral home after a loved one passes. In only 9 states a funeral director must be hired. In every state, families have the right to bring a loved one home after death; this can be for a viewing, washing, and/or a home service, which is sacred and far less expensive than using a funeral home.

We’ve been led to believe that all funerals are expensive. The truth is the consumer has the power to set the budget, not vice versa.

Can you share a story about the funniest mistake you made when you were first starting? Can you tell us what lesson you learned from that?

I can’t think of a story about a funny mistake I made starting out because I was always a perfectionist and overachiever. I believe that’s what led me working anywhere doors opened, exploring industries, and then excelling in the detail-oriented events industry. What’s funnier is the story of my 2009 destination wedding and the mishaps every event producer fears.

My now husband and I traveled to Jamaica 4 months before our wedding to plan out all the details with the resort’s wedding coordinator. We had 40 guests flying down with us. I wanted to make sure they were taken care of the entire time and every detail was covered.

Mishaps started with my custom-made dress. I met with the seamstress in February and designed a cream and blue beaded gown. When it was finally ready mid-October, it was white on white. I was stressed for two weeks as the seamstress rushed to make me my new gown. I prayed it would fit and I had the time to pick it up. I received it 2 days before our flight.

All went fairly well in regards to travel and our welcome party.

Day 2 we had arranged two excursions, including a private catamaran cruise. We should have known this would not be an ordinary excursion; we were bused to another resort to get on the catamaran, which is unusual. While we were out at sea, we ended up out in the middle of a tropical storm. Jamaicans are very hospitable people and allowed one of our friends to trade his sunglasses for an opportunity to drive the boat…in the storm. How we all survived him driving in circles, being pummeled by rain, huge waves and low dips, and lightening while swimming ⏤ without any sea sickness, hysteria, or drowning ⏤ is a miracle. Thank goodness for rum punch to steady the nerves. My guests still talk about our memorable “Gilligan’s Island” cruise!

Next was the wedding day. Everything that could possibly go wrong, did. Our private island was canceled during the sunny afternoon due to an impending hurricane. My wedding coordinator never came to my room to tell me and left it up to a close friend to break the news to me. It was extremely disappointing. This caused all of the standard pre-wedding moments to go awry from the photos to the big reveal. I was in tears most of this time. If it hadn’t been for dear friends, I might not have any actually wedding photos.

It got worse in terms of the details. (Note to brides: Hire a day-of coordinator):

  • With all the chaos of the island cancellation and watching it happen from my window, my friend hung part of my dress back in the closet, so I ended up forgetting to wear the train….and didn’t realize it until days later when we redid the photo shoot.
  • The makeup artist put my eyelashes on backwards!
  • The cake was a creative interpretation of the two photos I brought to their expert bakers in July who assured me they could create my vision. It looked like a circus tent with flowers.
  • The resort photographer was not feeling well, so didn’t take many of the shots we wanted. This included my husband with his family and a group photo.
  • The videographer hired by the resort filmed for hours with the promise of an edited video and the raw tapes. She gave the editing job to a novice who put Michael Jackson dancing over the special dance my husband performed for me to a sentimental James Brown song. When asked to correct it, she came back a week later, about 10 minutes before our transport back to the airport, and she informed us the editor had mistakenly erased the master tape. I left the resort in tears. I wish we had just kept her original version because nobody believes how “creative” it was!

While we planned with every expert months prior and were assured when we arrived that all was under control, what I learned from my wedding experience confirmed to me what I’d been saying for years ⏤ a wedding is not a marriage, it’s an event.

Everyone had a great time and few guests noticed the mishaps. When I talk to other planners about their own wedding, they tell me they had a similar experience of all going awry. It’s the one day where we can let go because we’re not ruining someone else’s dream. I learned to be completely in the moment and enjoy. Don’t sweat the small stuff.

We all need a little help along the journey. Who have been some of your mentors? Can you share a story about how they made an impact?

The biggest mentor in my life was my stepfather, Rodney Hinton Sr. I didn’t realize I followed in his footsteps until years of working in live events.

Working at the International Club is where I learned the hospitality business, and watching Rodney’s attention to detail, work ethic, and commitment to the customer. He was rarely home on Friday or Saturday nights. He insisted that if he sat down with a bride (i.e., any customer) and she gave him every detail of her dream day, he was going to be there to make sure all ran as she envisioned.

Rodney said, “You are the person with the details in your head. You can’t always trust that when you relay information, it gets heard as it’s meant.” See my wedding as proof he was right. I met a friend’s friend years later who shared that she was getting married at the International Club. When I mentioned my stepfather ran that club and he would be there implementing every detail as planned, it calmed her stress about mishaps. She ended up feeling so at ease, she invited me to her wedding.

On the spiritual side, I was most impacted in 1997 when I took a series of Lifespring transformation workshops. It was unusual, but I had the same trainer, Charlene Afremow, for the entire series of classes. To say she changed my life is an understatement. Ms. Afremow saw things in me that I didn’t see, such as leadership. She inspired my growth. She taught me I had something to say, to speak up, and to be visible.

In today’s parlance, being disruptive is usually a positive adjective. But is disrupting always good? When do we say the converse, that a system or structure has ‘withstood the test of time’? Can you articulate to our readers when disrupting an industry is positive, and when disrupting an industry is ‘not so positive’? Can you share some examples of what you mean?

When I was President of the DC chapter of Women in Film & Video, I told my fellow Board members to please never use the response, “That’s how it’s always been done” when discussing ways of approaching or resolving anything. As creative beings, I simply don’t believe anything is set in stone. We are here to be inspired and we should strive for progress, even if it’s uncomfortable.

As a historian, it’s precisely how I was taught to view the past. We use stories and events as a means to understand how something happened, and often why it should not be repeated. I believe analytical thinking has played a major role in my belief that change is good. It’s how progress, growth, and transformation happens.

So yes, I do believe disruption is always good in the long run. It’s simply moving forward and adapting. I’ve lived long enough to see disruption all around me, from laws legalizing cannabis to help many with health issues, to our understanding of mental health and seeking therapy, to inclusion and diversity training.

We see change in the events and entertainment industries that have helped us navigate a pandemic. It’s all growth and disruption; it’s all human progress.

Can you share 3 of the best words of advice you’ve gotten along your journey? Please give a story or example for each.

“Be careful who you step on on the way up. You may be rolling over them on your way back down.” My stepfather gave me this advice when I was in high school. Living in the DC area and working within the private conference rooms with so many high-powered politicians, he experienced firsthand how politics and relationships work. He was a master at networking and knew everybody in DC, where diplomacy is king. It’s a small world and life often comes full circle. I can’t say I’ve always heeded the diplomacy advice, and that has, at times, been my lesson.

“You can live in a beautiful state or a suffering state. The decision is yours.” Taught to me by a mindset coach. It’s a deep spiritual principle, but in its simplicity, it makes life so much easier. Everything is meant to be and if we are suffering, we are the ones who put meaning into it. Take out the interpretation/meaning and everything simply IS.

“You don’t live inside the box. Even if the box were the size of Texas, you wouldn’t be inside the box. Stop trying to be in the box.” One of my friends gave me this feedback as we gathered in a women’s circle. I was struggling to understand myself, to fit in. She was a new friend and saw right through me. This one statement gave me the freedom to be exactly who I am. We need free thinkers. Especially now.

We are sure you aren’t done. How are you going to shake things up next?

I’m constantly looking for new things to understand and ways to educate and shake up the status quo through advocacy. I tend to see the world different from “the norm” and became a change agent in my 20s. I did this first by writing to beauty corporations for decades, asking them to ban animal testing. That industry recently has made drastic progress towards being cruelty free. This took decades of activism.

For 8 years, I’ve lobbied my reps for changes in Maryland’s animal welfare laws. I am grateful we have been successful. What I am always striving for is people to understand the bigger picture behind a simple decision to buy a product or attend a sports/entertainment game.

Since 2019, I have lobbied for a revised mental health law in Maryland. My state ranks among the lowest when it comes to helping the mentally ill and addicted adult. Families have zero power to help. I unfortunately know this too well and made a promise to my sister Laura that I would not let other families suffer the same tragedy and desperation as mine. My delegate is cosponsoring a bill this year to change this archaic law.

I intend to continue shaking up the funeral industry, as well. I’m creating programs to spread consumer knowledge and the alternatives to those who have a major impact on families. I am also working on legacy projects to raise the profile of significant people.

In your opinion, what are the biggest challenges faced by ‘women disruptors’ that aren’t typically faced by their male counterparts?

The same issues we face in just about every sector of life ⏤ stereotypes and misogyny. Women, in general, face every day challenges men don’t. We don’t need to be disruptors to know we get paid less for the same work, have to work twice as hard to prove we are capable, and often face sexual harassment while doing so.

Harassment itself is still not completely understood and comes in various forms, including intimidation and lack of promotions when earned. We also have safety concerns that men never have to think twice about.

Not being taken seriously is enough to play on anyone’s self worth, making it even tougher for women. We often internalize the stereotypes and limiting beliefs, so we first need to disrupt our own mindset. I see it every day in the entrepreneurial programs I’m in, made up of at least 80% women.

Limiting beliefs can be anything from “don’t speak up” to “don’t be visible” to “don’t take up too much space”…and the list goes on. It takes a lot of confidence to go against the norm, and few men have to tackle these stereotypes and internal beliefs before taking on disrupting industries.

Do you have a book/podcast/talk that’s had a deep impact on your thinking? Can you share a story with us?

The Conversations With God book series by Neale Donald Walsch and Marianne Williamson’s A Return to Love impacted my heart and my thinking. I read these at the same time I started transformation trainings, back in 1997. It was the first time I discovered writers (and trainers) that viewed the world the same ⏤ deeply spiritual, and an understanding of metaphysical laws with a humanitarian perspective that we are here to change the status quo.

Ms. Williamson’s book Healing the Soul of America, followed by her creation of the Global Renaissance Alliance fueled my participation in grassroots activism. She taught us how to lobby from the heart, and she brought us to Capitol Hill to participate in our duty as citizens.

From there, I just went deeper and deeper, reading as much as I could find. Books by Gary Zukav, Deepak Chopra, and all of Ms. Williamson’s work. There is so much material out now, but back then it was nowhere near mainstream and not found in most bookstores.

You are a person of great influence. If you could inspire a movement that would bring the most amount of good to the most amount of people, what would that be? You never know what your idea can trigger. 🙂

Wouldn’t it be wonderful if every person was made to do mindset and self awareness work, at least by their late teens? Knowing yourself, your limiting beliefs, your story, your behaviors and responses…all of that which makes you, you…I find it all life altering. There would be a tremendous shift in everything from how we communicate to politics.

Then, if every aware person took up two causes they supported and contributed in some manner ⏤ lobbying, fundraising, or making others aware ⏤ humanitarian change would be inevitable.

Can you please give us your favorite “Life Lesson Quote”? Can you share how that was relevant to you in your life?

Naturally Marianne Williamson’s famous quote, “Our deepest fear is not that we are inadequate…“ from A Return to Love sits above my desk and reminds me that we are all born to shine, not meant to be invisible, and always meant to speak our truth.

Another that is relevant to me is from Star Wars when the wise Yoda advises, “Do or do not. There is no try.” Knowing the incredible power each of us has within us to create and bring about change, this quote is what reminds me that excuses are defeating. Just do it…or don’t do it. What’s the worst that can happen? You succeed?

How can our readers follow you online?

I would love to hear from your readers. My online resources are:

My blog: https://celebratingthedash.com/blogs/

Facebook: https://www.facebook.com/epiloguetributes/

YouTube/Podcast: https://www.youtube.com/channel/UC3PlcxjPEvG6TuDFNoLSO-g

LinkedIn: www.linkedin.com/in/feliciabarlowclar

Instagram: @celebrating_the_dash

This was very inspiring. Thank you so much for joining us!


Female Disruptors: Felicia Barlow Clar of Epilogue Tributes On The Three Things You Need To Shake… was originally published in Authority Magazine on Medium, where people are continuing the conversation by highlighting and responding to this story.

Female Founders: Sarah Pilger of Best Life Nutrition On The Five Things You Need To Thrive and…

Female Founders: Sarah Pilger of Best Life Nutrition On The Five Things You Need To Thrive and Succeed as a Woman Founder

An Interview With Candice Georgiadis

First off, I wish someone had mentioned you can NOT have a plan B or plan A will NEVER work. When I first got started some of my friends and family wanted to make sure I had a backup plan, just in case, so they encouraged me to keep my personal training certification current. Now I know they had good intentions, but I knew me. If I had a “getaway-plan” then I would eventually take the out when times got tough. So I say burn the boats and don’t give yourself an out. If you feel like you need a backup plan then plan A may not be what really lights you up.

As a part of our series about “Why We Need More Women Founders”, I had the pleasure of interviewing Sarah Pilger, Co-Owner of Best Life Nutrition.

Health and Nutrition Expert, Sarah Pilger owns one of Scottsdale’s favorite shops, Best Life Nutrition. Her journey began in southeast Michigan, where she was taught the meaning of hard work at a very young age. Raised by a single mom, she had her very first job at 12, having started her own garden weeding service for her neighbors, a preview of the entrepreneur she would later become.

In 2010, Sarah relocated to Scottsdale, Arizona. After experiencing a relapse of her depression and anxiety symptoms, while working in a call center environment, she left corporate America. It was her personal journey with mental and physical health that led her to wanting to support others to improving their life through fitness. Sarah began by obtaining a NASM certification as a personal trainer.

In 2013, she re-focused her efforts towards nutrition education. She went on to start her personal wellness coaching business, in partnership with her husband. Her proudest accomplishment to date is the community that they have been able to create and the support they have been able to offer their clients in reshaping their bodies and their mindsets.

Sarah’s serving more than just healthy protein shakes and snacks at her Best Life Nutrition shop, she holds monthly challenges to help her community reach their goals. This isn’t your bland or starvation plan, Sarah’s creativity in her meal plans include “Fried Ice Cream”, the most popular protein shake flavor at Best Life Nutrition. Yes, hitting your goals never tasted sooo good!

Thank you so much for doing this with us! Before we dig in, our readers would like to get to know you a bit more. Can you tell us a bit about your “backstory”? What led you to this particular career path?

Yeah, you bet…it’s like the getting-to-know-you part of dating! So growing up I wasn’t an unhealthy kid but I also wasn’t aware of the impact that food choices could make on my mental and emotional state. After graduating high school and starting college I experienced a period of serious depression and anxiety attacks. As part of my journey of taking control of my mental health I began educating myself on the impact that both physical training and food choices make on my mental state. I became a certified personal trainer but quickly found that, not only are there some seriously amazing trainers out there already, the biggest struggle for the majority of my clients was getting the nutrition portion of their lives dialed in to support their goals. Educating and supporting people in taking control of their bodies through nutrition became my passion and eight years ago I went full force into health coaching. My personal transformation has been a huge blessing. Even more though, it has been beyond rewarding to help people transform not only their bodies but their mindset and they way they see themselves.

Can you share the most interesting story that happened to you since you began your health coaching and Best Life Nutrition?

In the beginning days of my business I treated it more like a hobby then a business. I wanted to do all the fun parts and would put off all the nitty gritty aspects. I still wanted to be seen as a professional, though. I wanted to be seen as someone with authority, but I was acting like an employee with very little skin in the game. I distinctively remember one day when a new customer came in, and I can’t remember what exactly he was asking about but what i do remember is him saying, “when your boss gets back you should tell him…” It struck me so hard that he assumed that not only was I not in charge, but that my boss must be a man. I remember calling my mentor sharing that with them in complete outrage. My mentor then proceeded to deliver some eye opening advice and said that the customer was picking up on my energy and insecurities as a new business owner. That hurt, but I was able to talk it through and take the coaching. I am big on being your authentic self but that doesn’t mean that there aren’t areas where I can grow. This experience helped me learn to manage my energy and show up in a way that projects knowledge and authority, while still being me and genuinely connecting with my customers and coaching clients. I put my whole heart into my relationship but I will not pull any punches. I tell it like it is which can be confronting for people at times but, I do it with a genuine desire to see people succeed and thrive.

Can you share a story about the funniest mistake you made when you were first starting? Can you tell us what lesson you learned from that?

Oh wow okay here we go. So when I first got started I attended an event and the speaker talked about taking on characteristics and personality traits of people you admire to help you grow and develop confidence. I may have taken this a bit too literally. I think I spent the next 2–3 months rotating through personalities. Most of my mentors and trainers at the time had been incredible male leaders. Very straight, to the point, tell-it-like-it-is kind of guys with a bluntness that totally worked for them, especially because they had the knowledge and experience to back it up. So, imagine me, with my outgoing and friendly personality suddenly shifting into a take-no-prisoners kind of vibe? It was awkward to day the least. It was a great opportunity for personal growth and it helped me find out who I really was and create my own individual vibe and way of doing business that was true to who I am and my core values.

None of us are able to achieve success without some help along the way. Is there a particular person who you are grateful towards who helped get you to where you are? Can you share a story about that?

This is gonna be super cheesy, I’m warning you now, but I have to say my husband. He not only was the person who first introduced me to the industry of health coaching, he was also my personal health coach when I first started my nutrition journey. If you want to make sure that your not only reach your goals but stay on track what better way is there to do it then marry your coach right? No but seriously, I vividly remember attending an event where he was speaking about building your own health coaching business and how passionately he spoke about all the possibilities you can create for yourself and others in this industry. I don’t know if I left having any idea what a health coach did, but I knew in my soul that if I worked hard enough I could really create something of meaning. He gave me that vision and for that I will always be immensely grateful.

Ok, thank you for that. Let’s now jump to the primary focus of our interview. According to the End of the Year report, only about 20 percent of funded companies have women founders. This reflects great historical progress, but it also shows that more work still has to be done to empower women to create companies. In your opinion and experience what is currently holding back women from foundingcompanies?

I was recently discussing something similar to this with a friend of mine… I think it’s a matter of balancing your energies. What I mean by that is, sometimes it may seem like you need to me more masculine or tough all the time to be successful on a larger scale. I have met female leaders who create a persona for themselves that is hard and intimidating. If that is really you at your core, then but all means, go hard! But I have personally found that being the most real version of yourself…tough when necessary, soft when its needed…a balance of both your masculine and feminine sides serves you best as a female business owner. Don’t hide your softer side because that is the side of you that will cause people to fall in love with you and by extension your brand or product. At the same time, embrace your greatness and allow your masculine energy to shine when it come to standing firm in your truths and how you want to see your vision for your business being fulfilled.

Can you help articulate a few things that can be done as individuals, as a society, or by the government, to help overcome those obstacles?

I think it’s going to take each of us doing the work on an personal level, as well as creating an environment of partnership, in all our relationships. True partnership to me means lifting each other up and recognizing an individual’s unique gifts and what they have to offer to a venture. I don’t mean to say that we all have to agree to be aligned in all things. We can learn as individuals and a society to disagree productively and with respect. I know that I am guilty of dismissing people’s ideas if we differ in opinion. We many not be on the same page in all areas, but that doesn’t invalidate everything that they have to contribute.

This might be intuitive to you as a woman founder but I think it will be helpful to spell this out. Can you share a few reasons why more women should become founders?

I don’t know if it’s intuitive to me as a woman or if my circumstances growing up and being raised by a single mother just showed me that I wanted to be the creator of my own life. Having a company that you built yourself gives you a sense of purpose and, at least for me, a sense of security. The only person that can take my business away from me is me! At the end of the day what I make of it is what I put into it and I get to do business in the most purposeful and authentic way. To me that is everything. I wont play around and say that its an easy road because it is not, but it does over a sense of purpose and satisfaction that I never experienced in a traditional employment setting.

What are the “myths” that you would like to dispel about being a founder? Can you explain what you mean?

I think that there is a perception that you have to be hardcore and almost unfeeling, especially as a woman, to make anything happen as a founder. While there are times that that side of my personality has to be called upon, just being true to who I am and communicating my needs clearly and effectively gets the job done. I also believe that there is an expectation of being able to create overnight success just through platforms like social media for example. Building both a physical location and in digital realm take a ton of commitment, energy, and time that is often overlooked when people consider founding something themselves. For the dedicated few, you can certainly thrive if you’re willing to go all in.

Is everyone cut out to be a founder? In your opinion, which specific traits increase the likelihood that a person will be a successful founder and what type of person should perhaps seek a “regular job” as an employee? Can you explain what you mean?

Oh I like this question… No not everyone is cut out for this life. It is not an easy road to travel that’s for sure, but it can be wildly rewarding. I think traits that stand out to me the most are persistence, coach ability, determination and a heavy dose of stubbornness. I want to be clear that deciding being an employee is what’s best for you is not wrong… My mom used to tell me “the world needs ditch diggers too.” If clocking in and out each day at the same time works best for your priorities in life that is totally perfect. But not all of us fit that mold. We aren’t wired the same way and that is totally okay. Female or male, being a entrepreneur mean having a measure of drive that probably borders on crazy.

Ok super. Here is the main question of our interview. What are your “5 Things I Wish Someone Told Me Before I Started” and why? (Please share a story or example for each.)

First off, I wish someone had mentioned you can NOT have a plan B or plan A will NEVER work. When I first got started some of my friends and family wanted to make sure I had a backup plan, just in case, so they encouraged me to keep my personal training certification current. Now I know they had good intentions, but I knew me. If I had a “getaway-plan” then I would eventually take the out when times got tough. So I say burn the boats and don’t give yourself an out. If you feel like you need a backup plan then plan A may not be what really lights you up.

Second, I would have been great to have someone who sat me down and supported me in creating a very clear and specific intention for what I wanted to create. When I first started I had stars in my eyes and thought everyone would like me and embrace what I was looking to create. Not so much…but that fueled me to create a clearer vision and really dig into the type of person I was looking to attract and support. I have literally had people walk into Best Life and tell me what we do is a joke…at first that broke my heart, now I know that what we are about and who I am is not something that they are ready to receive. Without clarity of purpose I would have been beaten down by the rejection.

That does lead me to number three on the list, as a women I wish someone had told me to develop and thick skin but don’t sacrifice my heart. The ups and downs of founding something of your own are many and at some point you will have to defend what you’ve built. That’s just a fact of being a trailblazer. In the early days of my business I shed a lot of tears over the harsh things people did or said to me. There was a point where I remember just being numb and I was doing what I needed to for my current clients but I was not actively seeking new because I just couldn’t take another hit from the haters. I closed my heart. I take the goals and needs of everyone of my clients to heart and, as long as they are still in the fight, so am I. But I didn’t want to take on any new battles. A mentor of mine reminded me that the trials I experience along the journey all have a purpose. Not only does each challenge teach a lesson but they allow you to become a better leader by helping to clear the way for others. Now, sharing how I overcame hurtles fills my heart because it will help someone else avoid those same pitfalls.

Fourth, I really wish someone had shared with me the importance of raising my vibration and surrounding myself with like-minded people. I was recently sharing on my social media about the family that we choose. At this point in my business and life not only is my biological family important to me but, the family I create through deep and meaningful relationships is vital to me. Not only does this help you grow to new professional heights but, it elevates and feeds your soul.

Finally, five, and I think this especially applies to women, I wish someone had told me that it is totally normal and 100% alright to have emotional meltdowns once in a while as you are building and running your own business. Many times I think this is seen as a sign that, women especially, can’t handle the pressure or stress of it all when really, if you’re not getting emotional about something you really care deeply about then I’m not sure it matters to you as much as you think. Sometimes, the best stress reliever is a good ugly cry.

How have you used your success to make the world a better place?

The epidemic of obesity is very real and very serious but, it is my firm belief that the war on this disease will be won on a micro level. Part of my purpose is to bring empowerment to individuals through nutrition education so that they can make smarter choices. When people are educated and know how to make nutrient-dense food choices that support in total wellness then they have the tools they need to transform their personal health. This has a ripple effect and can impact the health of current and future generations. We have to start locally and through our Scottsdale location Best Life Nutrition we are working to bring healthy options and education to our community and in the coming year we intend to open five additional locations to continue to grow the impact.

You are a person of great influence in the Wellness world. If you could inspire a movement that would bring the most amount of good for the greatest number of people, what would that be? You never know what your idea can trigger.

Wow…okay I would love to see nutrition education taught in schools. I can not tell you the number of times I have started working with clients to find that grown adults don’t know what foods fall in the category of carbohydrate or don’t understand the impact of processed food on their overall health. If the basics of nutrition were taught at a young age it would be a monumental shift if the health and wellness of the world.

We are very blessed that some very prominent names in Business, VC funding, Sports, and Entertainment read this column. Is there a person in the world, or in the US with whom you would love to have a private breakfast or lunch with, and why? He or she might just see this if we tag them.

There are so many people that have been influential in my personal development that I would love to connect with and be able to thank and then drive them crazy with a million questions. One of the top ones on my list currently would probably be James Clear, the author of Atomic Habits. I have always been an “all or nothing” kind of person. When I decide on goal or a skill I want to develop I make a plan, create a schedule and go all in. In many respects this has been great, but I often times set very lofty expectations or timelines for what I want to accomplish. I think I can complete a month’s worth of content in 45 minutes for a huge social media campaign or that I can take on huge projects without any support. Then, I have a breakdown that gets me off track and it spirals out of control. His book helped me develop the muscle to create small habits that compound and become second nature so that I can create anything, making the process of creation manageable and keeping my sanity in the process. I feel like sitting down with him and digging deeper into some of his processes would open up additional tools and skills to support in my personal and business evolution.

Thank you for these fantastic insights. We greatly appreciate the time you spent on this!


Female Founders: Sarah Pilger of Best Life Nutrition On The Five Things You Need To Thrive and… was originally published in Authority Magazine on Medium, where people are continuing the conversation by highlighting and responding to this story.

The Future of Beauty: Eugene He of Invity On How Their Technological Innovation Will Shake Up The…

The Future of Beauty: Eugene He of Invity On How Their Technological Innovation Will Shake Up The Beauty Industry

An Interview With Candice Georgiadis

Start your beauty routine from within. Before investing in expensive skincare products, take a deeper dive into your health, lifestyle, diet and mental health. Beauty is being confident, and confidence comes from being healthy — both physically and mentally.

As a part of our series about how technology will be changing the beauty industry over the next five years, I had the pleasure of interviewing Eugene He.

Eugene He is an award-winning brand builder and a passionate phytochemistry researcher with over 16 years of experience in the consumer beauty and wellness industry. He is also an accomplished formulator and has created over 50 products for brands globally. He currently leads Qurio (www.qurio.com.sg), a consumer biotech group in Singapore and is also the Chief Product Officer of Invity (www.myinvity.com).

Thank you so much for doing this with us! Before we dive in, our readers would love to learn a bit more about you. Can you tell us a story about what brought you to this specific career path?

I am the Chief Product Officer of Invity, a vertically-integrated longevity startup, the CEO of Qurio, a consumer biotech incubator, as well as the acting CTO of Quvo Lab. I started doing chemistry experiments when I was around 8 or 9 years old, and since then I had a thing for ‘reactions’. Whether it was acting in a play, investigating the medical history of my patients or developing a product, I found gratification in observing actions and predicting reactions.

I started my scientific education in Australia, where I trained as a clinical naturopath. A huge part of my focus was in formulation design and phytochemistry. While treating my patients, I discovered that our skin not only defines how we look, but is an accurate indicator of our underlying health. This fascinated me so much that I was already thinking about skin microbiome in 2006, when microbiome skincare wasn’t even a thing.

My approach to skincare research was inspired by the evolution of the human body and epigenetic changes. In my lab, I have created a vernix caseosa mimic, a prebiotic cream and most recently, an ATP broth. As cliche as this might sound, I am hunting for the fountain of youth, which I truly believe is finally possible in this lifetime.

In 2021, we decided to introduce Invity to the world. My personal research program grew into a vertically integrated set up, with a community of over 14 scientists, 9 pipelines and one common goal — to enable healthspan while extending lifespan.

Can you share the most interesting story that happened to you since you began your career?

I like to think that my story is still evolving, but there were definitely some memorable moments. Almost a decade ago, while I was still a budding entrepreneur, I was invited to Washington, D.C. where I met with various members of the Cabinet, and even had dinner with former President Obama. It was my first visit to the U.S., and let’s just say, I was overwhelmed with experiences.

Are you able to identify a “tipping point” in your career when you started to see success? Did you start doing anything different? Are there takeaways or lessons that others can learn from that?

In the early days, I was hungry for success and tried to find it in metrics and numbers, and as Henry David Thoreau once said, “Success usually comes to those who are too busy to be looking for it.” My “tipping point” came when I started focusing on my true passion and knowledge, rather than trying to build a profitable business. It kept me busy doing the right things, but it never burnt me out.

I am also a believer of the law of attraction. I began to see ‘success’ when I realized that I was attracting the right people, both in my personal life and professional career. My circle of influence changed, and so did my lifestyle and mindset. It was then when I finally understood what it feels like to be in the ‘zone’.

None of us are able to achieve success without some help along the way. Is there a particular person to whom you are grateful who helped get you to where you are? Can you share a story about that?

I am grateful to everyone I’ve come across as our lives are shaped by the people we meet, but aside from my family, I do have three people who were instrumental to me getting to where I am today. I’d like to thank my high school teacher, Mdm Quek, for unlocking my passion in biology and showing me that science is not boring. My mentor, Sue Holly, for getting me obsessed with phytochemistry, and August Lee, for believing in my vision to make longevity science research mainstream.

Ok, super. Let’s now shift to the main part of our discussion. The beauty industry today has access to technology that was inconceivable only a short time ago. Can you tell us about the “cutting edge” (pardon the pun) technologies that you are working with or introducing? How do you think that will help people?

We want to use technology only when it makes sense as there’s no point trying to fix something that is not broken. When my scientists and I created Invity, we already had a good idea of what works to delay skin aging. Even simple ingredients like vitamin C can have profound effects on our skin. The challenge is getting those ingredients into the right depth in the skin so they can deliver scientifically validated results, consistently.

Our ‘cutting edge’ technology is in our delivery systems trials. We are working on emulsion and liposomal delivery technologies, to create bespoke solutions for individual activities. This ensures that clinically viable ingredients work not only in a petri dish, but also in your skin.

At the same time, a focus of my research is in metabolic pathways, specifically the impact of NAD+, sirtuins and AMPK on our skin. My team has been actively identifying candidates that can work transdermally, to induce cellular energy within skin cells.

Aging affects everyone and we hope that our research can not only regain youthful skin for everyone, but also inspire similar developments to eventually eliminate chronic diseases.

Keeping “Black Mirror” and the “Law of Unintended Consequences” in mind, can you see any potential drawbacks about this technology that people should think more deeply about?

By creating this free pass channel for active ingredients into the skin, it also means undesirable substances might potentially enter the skin too, if the technology is utilized by an inexperienced chemist or formulator. For this reason, we always ensure that we would only use this in formulas that contain safe, clean and tested ingredients.

I am currently working with my team to produce a compendium of ingredients that would qualify to be ‘clean’ from scientific viewpoints. This would not only streamline our formulation process, but also ensure safe handover of technology to our successors.

Can you share 3 things that most excite you about the “beauty-tech” industry?

  1. At this moment, we are seeing a lot of consumer facing beauty-tech developments. Much of this is based on a point of sale engagement to increase customer loyalty and conversion. While this can be interesting or important to businesses, I am more excited when AI goes behind the scenes, for example, in product formulation and development.
  2. I am definitely excited about our delivery system research. Beauty has evolved tremendously, from the first modern basic cold creams from 1857 to intradermal injection fillers today. Skin care is no longer just personal care, it is health care.
  3. I am also currently advising a startup developing a diagnostic kit to monitor our ‘youth’ in real time. While they are still in the early stages of development, their success would be a breakthrough and a paradigm shift for our attitude and understanding towards aging because this will clearly define what ‘youthfulness’ means.

Can you share 3 things that most concern you about the industry? If you had the ability to implement 3 ways to reform or improve the industry, what would you suggest?

  1. As the barrier of entry into the industry has become very low, almost anyone today can start a skincare brand. While I am all for entrepreneurship, skincare formulations are based on science and can still pose certain risks to consumers. I’ve always shared the analogy that if you are ill, would you go to a doctor or would you seek advice from an influencer?
  2. As someone who is a clinician, but also an entrepreneur, there is a daily dilemma in balancing product efficacy with practicality. A miraculous serum that cost $1000 to produce with a shelf life of one week is not practical. Likewise, a $20 serum that is essentially water with no clinically validated results is against my ethos.
  3. Beauty has always been an industry propelled by marketing. The clean beauty trend has increased awareness and demand for safer products for our body and the environment, but at the same time, it has also fueled misconceptions and bad science.

To deal with such issues, local and global associations and health agencies regulate the type of products or ingredients that can go into beauty products. However, with no global alignment or benchmarking, the disparity is huge between countries and sometimes even states. In some cases, overzealous agencies over regulate the usage of ingredients. If I can have it my way, the three things I would do would be to firstly create and align a global safety standard, make it compulsory for beauty manufacturers and brands to have internal regulators and implement a beauty tax on brands and manufacturers to fund non-profit research for the industry.

You are an expert about beauty. Can you share 5 ideas that anyone can use “to feel beautiful”? (Please share a story or example for each.)

  1. Start your beauty routine from within. Before investing in expensive skincare products, take a deeper dive into your health, lifestyle, diet and mental health. Beauty is being confident, and confidence comes from being healthy — both physically and mentally.
  2. Set a daily self-care routine. This could be during the day or night, but what is important is that you go through this routine everyday. Just like how people feel happier and motivated after a workout, a self-care routine makes you feel better about yourself.
  3. Use a sheet mask. Do not underestimate the power of a well formulated sheet mask. Asian celebrities can’t live without it, and it is for a reason. It floods your skin momentarily with moisture, giving you a fresh and dewy complexion. With our SuperNAD Youth Activating sheet mask, we utilized an ATP activating technology to recharge the skin beyond just moisturization.
  4. Reduce consumption of sugar. While most people know that excessive sugar intake contributes to obesity, it also increases AGEs (advanced glycation end products) in your body, which accelerates skin aging. It also affects our mood, sleep and recovery.
  5. Consume a NAD+ precursor such as NMN and supplement your diet with brightly colored fruits and vegetables. These foods contain antioxidants that support metabolic pathways to preserve the integrity of your skin and health.

You are a person of great influence. If you could inspire a movement that would bring the most amount of good to the most amount of people, what would that be? You never know what your idea can trigger. 🙂

I am an alumni of the Catalyst-AA innovation program where I developed an idea to bridge the scientific communities with the general population to engage in crowd research. The advancement of science is heavily dependent on funding and the participation of volunteers. By getting the public to be interested in science, and leveraging mobile technology, we can work together to speed up life-changing research to bring good to the world.

Can you please give us your favorite “Life Lesson Quote”? Can you share how that was relevant to you in your life?

Life is a journey, not a destination.

I often get asked why I wear so many hats and am constantly working. I am not a workaholic, but a lifeaholic — I believe there is no singular destination in life, but instead, milestones that mark our success. I love what I do, so it never feels like work, but rather it is a purpose for me. Every journey will have its ups and downs and failing only means you get another chance to take the exhilarating ride up again.

How can our readers follow you online?

You can follow my personal instagram @itseugenehe and also Invity @myinvity

Thank you so much for joining us. This was very inspirational.


The Future of Beauty: Eugene He of Invity On How Their Technological Innovation Will Shake Up The… was originally published in Authority Magazine on Medium, where people are continuing the conversation by highlighting and responding to this story.

Modern Fashion: Joy and Amber Orah On The 5 Things You Need To Lead a Successful Fashion Brand…

Modern Fashion: Joy and Amber Orah On The 5 Things You Need To Lead a Successful Fashion Brand Today

An Interview With Candice Georgiadice

Surround yourself with people that share your vision and passion. I believe I am very lucky in this regards, since my partner is my sister, and I couldn’t imagine any better person to share this journey with. This point is especially important to me, because the road is not always easy, even for the most positive of us, and that’s ok, sometimes you just need help in focusing on the goal.

Many in the fashion industry have been making huge pivots in their business models. Many have turned away from the fast fashion trend. Many have been focusing on fashion that also makes a social impact. Many have turned to sustainable and ethical sourcing. Many have turned to hi tech manufacturing. Many have turned to subscription models. What are the other trends that we will see in the fashion industry? What does it take to lead a successful fashion brand today?

In our series called, “5 Things You Need To Lead a Successful Fashion Brand Today” we are talking to successful leaders of fashion brands who can talk about the Future of Fashion and the 5 things it takes to lead a successful fashion brand in our “new normal.”

As a part of this series I had the distinct pleasure of interviewing Joy and Amber Orah.

Amber Orah is the Creative Director of Dubai Based Fashion Brand ÚCHÈ By Amber, founded in 2019 with older sister Joy Orah.Born and raised in Nigeria to (IGBO ) parents, the brand name ÚCHÈ stands for “Idea”, a befitting name for a brand whose sole purpose is to challenge its audiences’ minds…daring them to be different, authentic, and fearless with their imagination while staying ethical.

Joy Orah oversees the business aspect of the brand, having over ten years of business management experience and a keen interest in the fashion world/the back-end of it. She joined forces with Amber Orah to create the Fashion Powerhouse ÚCHÈ By Amber, to cater to the tall community, among other niche audiences (seeing as both sisters are 1’8m and above).

Thank you so much for doing this with us! Before we dig in, our readers would like to get to know you a bit more. Can you tell us a bit about your childhood “backstory”?

Amber: I was born in Lagos to Eastern Nigerian parents and grew up mostly with my father (who himself is an artist). A lot of my fashion curiosity came from observing his style and seeing the pieces he purchased and how he put them together. I was not a very social kid compared to my peers in my earliest adolescent life. I relied a lot on my imagination, often times than most living in it and choosing it as my preferred reality. My mother was very fashion-oriented as well, so I had access to all these old catalogs and magazines that she had bought, and boy would I have a blast picking out my favorite pieces from the collections or combining looks and sometimes going as far as recasting models that I thought suited a look more…..it was so much fun!

Joy: I was born in 1988, on the beautiful day of March 29th, in Lagos, Nigeria. We are from a big family of 6 children. Amber is my immediate younger sister. We have always had a very strong relationship and shared similar interests, especially creativity. I was, however, away from home a lot for school. You see, I was in boarding school from my junior high years (11 years), so building relations with strangers came to me more easily than most since it was more of a survival skill. This skill has helped me a lot in my life and my career.

Can you tell us the story about what led you to this particular career path?

Amber: I remember when I was about nine years old, I’d sneak in to look through my fathers’ (apparently) hidden briefcase filled with these amazing photographs of all these exciting events and parties he had attended! I remember being taken by all the different styles and personalities the numerous guests in each photo had. I think that was when I realized that that was interesting for me, the ability to see peoples’ thoughts, ideas, and fears just by merely what they were wearing and how they wore it.

Joy:I moved to Dubai ten years ago to build a career. At this time, I was fresh out of nursing school. I knew I didn’t enjoy nursing, and I didn’t like blood, I was desperate to try something new. My first job in Dubai was as a sales executive, and I enjoyed that way more. I started to learn and grow my experience. By year 3 in Dubai, I set up my first company, managing the business, making it profitable. From then on, it has been pure bliss in business management. With my skills and knowledge acquired over the years, Ambers’ talent in Fashion Design, it only made sense that we joined forces and excel co-dependently on what we are great at individually, which is Amber Creating, and I managing the business side of things.

Can you share the most interesting story that happened to you since you began your career?

Amber: So I got invited to an event at The Dubai Mall in 2019; the event was to launch a new concept store and a celebrity collaboration they had just released. Fast forward to the event day (I am dressed in ÚCHÈ ofcourse), and who do I meet there because it’s his collection release? The Legend himself STEVE AOKI! Anyway, I introduce myself, and mid convo, he interrupts (graciously) to ask where my outfit (particularly my ÚCHÈ JACKET) is from because he thinks it’s really dope…. I’m low-key dumbfounded, smiling and basking in this moment of Steve appreciating and acknowledging a piece we literally just released a few days prior. I tell him it’s my brand, to which he asks where he could purchase it….unfortunately, at the time, we had not set up any virtual or physical store (we were still at the Family and Friends stage) *sigh. Anyway, I say my ‘thank yous’, capture the memories of our interaction and eventually miss what could have been a great placement opportunity if I had just handed the jacket off my back to him (like rockstars do)….. so yeah, I still feel bad about that.

You are a successful business leader. Which three character traits do you think were most instrumental to your success? Can you please share a story or example for each?

Amber: For me, I would say,

“ STAYING TRUE TO ORIGINALITY”_ we had instances where we felt that our design, style, and pieces were not understood in the majority of places we showcased our pieces. This might have been due to the fact that we are based in the Middle East, but after a bunch of trial and error, we reverted back and stuck to “US”, and that’s working out big time.

“TAKING CRITICISM AS A POSITIVE” _ my sister and I open our arms to criticism. I personally find it liberating that people have opinions and concerns about our designs…I see it as proof that it stands out and, as a plus, provokes the mind to think of ways to understand it.

“UNDERSTANDING THAT THERE’S NOTHING LIKE ‘TOO MUCH’ WHEN IT COMES TO CREATIVE EXPRESSION”_ I’ve had to have mini pep talks with myself encouraging me not to tone down my creativity because of fear that it will be “too much.” I feel it is a fear you get when you create for the sole purpose of sales as opposed to as means of expression.

What do you think makes your company stand out? Can you share a story?

Joy: The ideas we put out make our brand special. We are always daring to be different. Within our first year, we got a request to style a well-known Artist to be hosted on the Jimmy Fallon show in Miami. It was so huge we thought it was a fake email until we requested they pay for the items before we ship, and they actually did!

Amber: I think our fearlessness makes us stand-out. We are boundless and aim to remain that way. We are not scared to venture into unchartered territory, opening our arms to trying new things. We thrive on the knowledge that there are so many possibilities out there, which you can see through our releases and collaborations so far, we do not have a particular style direction….we just explore and express.

Do you have a favorite “Life Lesson Quote”? Can you share a story of how that was relevant to you in your life?

Amber: I don’t have a favorite one because I collect and keep a list of quotes that speak to me very deeply….the most recent on that list is “ FEAR OF DISAPPOINTMENT STOPS YOU FROM DOING A LOT.” This quote is relevant in every aspect of my life, not only the creative part. Creatively, however, I have taken on projects that scare me… the most recent is accepting an offer to design my first wedding dress! I mean, the fact that I even considered the proposal is due to the above quote.

Ok, thank you for that. Let’s now jump to the primary focus of our interview. Do you see any fascinating developments emerging over the next few years in the fashion industry that you are excited about? Can you tell us about that?

Amber: “Recycling and Upcycling” are becoming a full force trend, and that is very exciting to me. I am a huge fan of second-hand and vintage fashion. I feel like the pieces you find have lived a life that you now get to be a part of too. Finding new ways to add creativity to old/out-of-season pieces, instead of just throwing them out is definitely what I am looking forward to more of in the future. Not only because our imagination is sparked…it is also because it adds to maintaining the health of our planet.

Joy: I believe fashion is going in the direction of being more sustainable, especially with the big fast fashion brands looking to adopt more sustainable practices, I am very excited about that.

Can you share how your brand is helping to bring goodness to the world?

Joy: Since the inception of ÚCHÈ, we produce a limited amount of pieces to mainly avoid waste and create exclusivity for our customers. We love Upcycling and Recycling.

It is one of our core values, we are the creators of the Bumbag Top/ Belt bag Top, it is an original idea, never done before in the world. It is literally a Bum Bag/ Belt Bag worn as a top, which is both Chic and practical. We believe with pieces like this , creativity can be sparked in our audience.

Amber: Earlier in my life, I learned to use fashion as a means to say what I thought when I felt I didn’t have a voice, my way of standing my ground defying societal and family expectations, a way to protect my identity and stay true to myself the best way I knew how. It became a means of protection for me. I felt invisible and sometimes untouchable in some pieces I dawned. Fashion helps me feel powerful on a day I feel weak, gives me confidence when I am lacking some, makes me feel strong and ready to conquer the world when I need to feel that way. It’s my armor, and by starting a fashion brand, I hope it will provide the same protection to me and the consumer. I want people to feel fearless and empowered when they: see our pieces, how it’s styled and put it together to make it speak in their own way. We design to give the audience the opportunity to push past the fear of being uncomfortable and just go for it creatively. This is a liberating feeling, and if we can help anyone push past such a little (almost insignificant fear like that), I believe it will eventually lead to other tiny steps towards conquering much bigger fears.

Can you share with our readers about the ethical standards you use when you choose where to source materials?

Amber: When I source materials and fabric, I tend to lean towards the pieces that are the least desirable, that is materials that are unconventional among the pack (dead stock). These are the selections we then use to convey our ideas because, like most things in life, the beauty and potential of these fabrics have been overlooked. This way of sourcing also helps in reducing the amount of possible waste since unwanted fabric generally ends up as trash. We also buy locally made, produced and sourced material as frequently as we can in limited quantity to avoid waste. Every material we have ever purchased we make sure to use up and reuse in some cases, doing our part in contributing to waste reduction.

Fast fashion has an advantage, that it is affordable for most people, but it also has the drawback that it does not last very long and is therefore not very sustainable. What are your thoughts about this? How does your company address this question?

Joy: Yes, this is true that fast fashion is not sustainable, and I believe it is bad for the environment, especially with the wastage it causes, which is estimated at 92 million tonnes of waste per year! This is an alarming number. Uche By Amber aims to first and foremost not add to this number, which is why upcycling and recycling are integral in our brand’s approach. We want to be part of the solution to this problem, which is why Amber usually uses “deadstock” when she sources for fabrics.

Amber: I agree with this, and I think we still have a long way to go in making fast fashion less fast, more thoughtful, and still affordable because, unfortunately, sustainable and ethical fashion can currently be accessed by the middle and upper class only. This disparity gap shows how far we still have to go in this industry. As a fashion brand, this is not a positioning we find ideal, we want our pieces to be accessible to anyone who relates with the designs….As a brand, we do our best to provide quality with every release we endeavor in, and promote the up-cycling culture as well as encourage consumers to embrace the imperfections that come with pieces; old and new (a rip or loose button doesn’t mean the whole garment is bad, it just adds character to that piece) so wear it or pass it on at least.

Thank you for all that. Here is the main question of our interview. What are your “5 Things You Need To Lead a Successful Fashion Brand”. Please share a story or example for each.

Joy:

1. Surround yourself with people that share your vision and passion.

I believe I am very lucky in this regards, since my partner is my sister, and I couldn’t imagine any better person to share this journey with. This point is especially important to me, because the road is not always easy, even for the most positive of us, and that’s ok, sometimes you just need help in focusing on the goal.

2. Prepare for the worst, with an attitude of expecting the best.

One of our favorite quotes is from Elon Musk, when you try something new, failure must be an option, that speaks so deeply, because if you are afraid to fail, it will be extremely difficult to try new things. This is why we must try to push our fashion boundaries as much as possible and see what happens, always with a smile. I will take it a step further, and say celebrate the failures, why not, it means you tried something new!

3. Money must not be your only motivation.

I believe money must be secondary to your ideology, sometimes it takes some time to be profitable, which is absolutely ok. Use that time as an opportunity to find your tribe, and they are out there. If you start a creative journey just for the money, you will loose the creativity and eventually your motivation, and this is regardless of if you are monetarily successful or not. Mr Tony Robbins says it best, “Success without fulfillment is the ultimate failure.”

4. Sustainability is the future, embrace it as soon as possible.

The waste contributed from the Fashion Industry is huge, it makes sense that the consumers are moving away from brands with unhealthy production practices. Everybody is responsible for keeping the planet safe, gone are the days when people had no idea how much damage was done to the planet, and the information will only get more transparent, so it is important we all start doing our part now.

5. Create more personal experiences for your customers.

We like to write personal handwritten notes to our customers, and I’ve had customers write me back to thank me directly, and even pledged their loyalty to the brand, and yes, they have been loyal. I think it’s nice for the customer to know it is truly humans behind the brand.

Every industry constantly evolves and seeks improvement. How do you think the fashion industry can improve itself? Can you give an example?

Joy: I believe the fashion industry can improve itself by collaborating more, making it more of an exciting challenge, i.e., work with entirely different brands from your scope and see how unsold/unused pieces can be upcycled to create something new, I promise it will be insanely cool nevertheless.

You are a person of great influence. If you could start a movement that would bring the most amount of good to the most amount of people, what would that be? You never know what your idea can trigger. 🙂

Joy: My movement will be getting the big fashion brands to collaborate with upcoming fashion brands. There is so much talent, so many ideas, that can and should be utilized properly. Fusing the new and old is Power, the world is definitely ready for that aaaaaand waste will be curbed, so yes, win, win , win!

How can our readers further follow your work online?

Amber : website :www.uchebyamber.com

instagram: @uchebyamber_official

Thank you for these fantastic insights. We greatly appreciate the time you spent on this.


Modern Fashion: Joy and Amber Orah On The 5 Things You Need To Lead a Successful Fashion Brand… was originally published in Authority Magazine on Medium, where people are continuing the conversation by highlighting and responding to this story.

Women In Wellness: Author Gina Fontaine On The Five Lifestyle Tweaks That Will Help Support…

Women In Wellness: Author Gina Fontaine On The Five Lifestyle Tweaks That Will Help Support People’s Journey Towards Better Wellbeing

An Interview With Candice Georgiadis

Surrender control. In my case, when I tried to make everyone around me happy, I ended up exhausting myself. The reality is that I can only control myself. I cannot fix, heal or change those around me. I now lovingly release my loved ones to their life lessons, and that is not easy to do.

As a part of my series about the women in wellness, I had the pleasure of interviewing Gina Fontaine.

Author, Gina Fontaine is a Certified Personal Trainer and wellness coach for moms, and has built a career helping women use movement to achieve optimal health. In her book, You Are a Supermom, Gina teaches moms how to find a healthy, happy life balance through a realistic and sustainable approach to motherhood. She lives with her three children in Denver, Colorado.

Thank you so much for joining us in this interview series! Our readers would love to “get to know you” better. Can you share your “backstory” with us?

I love to move! Growing up the youngest of 10 children in Indianapolis, Indiana, my life was action packed. When I wasn’t playing basketball or baseball with one or more of my 6 brothers, I was playing Barbies or Little People with my sisters. When the neighborhood kids went in and watched cartoons on TV, I was the kid who would rather climb a tree or play with my dog.

Naturally, I gravitated to a career that involved movement. Originally, I set out to be a physical therapist, an up and coming career in 1992, when I began the 5 year BS/MS Physical Therapy program at Boston University. I quickly realized that I did not want to do rehabilitative movement. Next year, I transferred to Indiana University, where I completed my degree in Kinesiology (fancy way of saying study of movement).

Colorado had been my dream destination to live ever since my family drove an RV to this wondrous state when I was 10. As soon as I graduated from college, I headed West to the Rocky Mountain state and never looked back.

I have enjoyed a dynamic career spanning nearly three decades where I have served various roles in the fitness industry. I have been a personal trainer throughout this time and have managed fitness programs at private health clubs and public recreation centers at various times in my career.

My passion is helping mothers thrive. When I had my first child in 2003, there was little information about prenatal fitness. I enrolled in a continuing education course on prenatal fitness as soon as I got pregnant, but still I felt like there was so much more to learn about the pregnant body.

Once I went through childbirth, I discovered that giving birth is like an athletic feat requiring not only physical strength but mental and emotional stamina, too. By my 3rd pregnancy, I was determined to write a book to prepare women for the rigors of pregnancy, birth and motherhood.

That material I collected eventually became the Power of Pregnancy Continuing Education program for fitness professionals. I certified dozens of fitness pros in this method I had created. I then decided that I wanted to teach the moms my course. I have taught Power of Pregnancy workshops for private groups of pregnant women and for the staff of 2 school districts in Colorado.

Shortly after the launch of Power of Pregnancy, I divorced my husband of 14 years. I had no idea how tumultuous and traumatic that experience would be and it has taken me every bit of the 4 years to this present time to regroup and rebuild my family as a single mom.

In September 2021, I released a book titled, You Are a Supermom: 5 Ways to Reclaim Your Superpower and thrive as a mom. It reached #1 on the Single Parenting category of Amazon, and I am excited to share my message of how to thrive as a mom in today’s ever changing world with as many mothers as possible.

Can you share the most interesting story that happened to you since you started your career? What were the main lessons or takeaways from that story?

I had the honor to be a personal trainer to a very prominent businessman in Colorado. I would travel up to his mountain top home once a week and train him. When we began exercising he was 99 years old and determined to live to be 125.

He was wheelchair bound at the time and through our work together and with the use of a technology I use that improves blood flow, he was able to graduate to a walker.

While I was working with him, a film production company was recording a video biography of his life. He invited me to sit in on a day of recording. That day, I heard him tell stories of triumph and unimaginable pain.

His unbreakable spirit was founded on 2 things that I could see.

1. Every day he counted 1,000 blessings. Sometimes he would still be counting when I would arrive for our session in the morning and I would wait as he finished.

2. He believed there should be an 11th Commandment. “Honor thyself. In the end there is only you and you have to take care of yourself.” Clearly he followed this — still exercising at the age of 100.

I was going through my divorce during the time I worked with him and his wisdom carried me through some of the most difficult days.

Lesson: Always be grateful and take care of yourself first.

Can you share a story about the biggest mistake you made when you were first starting? Can you tell us what lesson you learned from that?

As a youngster starting out in fitness, I probably thought I was awesome. It is difficult for me to pinpoint one specific event. In retrospect, I can see that I tried to impose my values of fitness and health onto my clients. I figured they were hiring me to fix and transform their bodies.

Now, I operate from a space of loving acceptance. Do evaluations and intake forms help me connect with a client? They give me information. Yes. And I still use them. Now, my approach is to connect, first. Once the foundation for trust is laid, then ASK permission to offer advice or suggestions.

I consider myself an expert in the field of fitness, but, at the end of the day, my client knows herself best. It is my role to help her reveal the healthy, whole woman that she already is.

Let’s jump to our main focus. When it comes to health and wellness, how is the work you are doing helping to make a bigger impact in the world?

I encourage mothers to shamelessly place their health and well-being first. Too often in today’s culture of “everything for the kids” parenting, moms sacrifice their health in order to be the perfect mom.

What good are you to your family if you are not well — physically, mentally, emotionally or spiritually?

For many years I sacrificed my time, health and happiness for my family. At a certain point I realized I am not responsible for my family’s happiness. I serve my home better by being the light who shines on everyone. I used to try to get everyone else to be happy, but I can only control how I feel. .

You Are a Supermom is a call to action for moms to be more of who they are by doing less.

I hope my message shifts the cultural standard of exhausted moms strung out on wine and coffee to a norm of happy, healthy and vibrant moms who inspire their kids to be their best.

Can you share your top five “lifestyle tweaks” that you believe will help support people’s journey towards better wellbeing? Please give an example or story for each.

1. Prioritize self care.

When my teenage son became rebellious during the breakup of our family, I spent too much time trying to fix and change him. When I began to nurture and care for myself more and more, he began to make small shifts. I was less reactive to his defiance and when I stopped losing my temper every day, he calmed down too.

2. Stay present.

Life gets busy and multi-tasking seems to be the best way to get more done. When I began writing my book, I realized that to achieve my goal of writing 2,000 words per day, I had to be fully engaged with zero distractions. After doing some research, I discovered that our brains cannot process more than one meaningful task at a time.

It is inefficient to multi-task. What a revelation to a woman who prided herself in being able to juggle it all. The mental health benefit of staying present and shutting off distractions is remarkable. I still get off track. What works for me is to give myself 3 big tasks each day and focus on them one by one. I go into more detail about this process in my book.

3. Shift your mindset.

Your thoughts become things. Worry is like praying for what you don’t want.

I am a recovering perfectionist. I used to think that being hard on myself and pointing out my flaws motivated me. In actuality it was tearing me down.

While writing my book, I could hear my inner critic encouraging me to stop writing.

“No one cares about your story. Your story is shameful.”

The original title of the book was “I Am Not a Supermom.” I thought I must be one of the worst moms, but as I read my own book I realized that embracing my imperfection and learning to stay positive even in the face of insurmountable odds did, in fact, make me a Supermom.

4. Set healthy boundaries.

When I began to set my stake in the ground and claim my time for self care, my kids pushed back. I stood my ground and took baths in the middle of the day or went for a jog while leaving my 13 year old in charge of the younger two. Sometimes I would come home to calamity, but my kids learned self sufficiency.

Now, they regularly encourage me to take breaks when they see me start to grow impatient and I think I have taught my kids to do the same for themselves.

5. Surrender control.

In my case, when I tried to make everyone around me happy, I ended up exhausting myself. The reality is that I can only control myself. I cannot fix, heal or change those around me. I now lovingly release my loved ones to their life lessons, and that is not easy to do.

My 18 year old son recently moved out on his own. I have heard from him once in the past 4 months. I still message him weekly and he doesn’t reply. I could scold myself for being a bad mom for not being more connected to him. Alternatively, I can celebrate that he is “adulting” successfully and doing his own thing. I choose to vote for his victory and celebrate his success.

If you could start a movement that would bring the most amount of wellness to the most amount of people, what would that be?

I started a movement to encourage moms to prioritize their health and well-being. I call it the Supermom Club. We are a group of moms who are committed to daily self care, mindful presence, positivity, and enjoying life. We experience joy through our own experience not solely from the experience of raising our children.

The journey of motherhood begins in pregnancy and I envision insurance companies supporting moms to be healthier than ever by offering programs like Power of Pregnancy free for all pregnant moms.

Moms are the most powerful influencers in the world and we can shift the health of the planet one mother at a time.

What are your “5 Things I Wish Someone Told Me Before I Started” and why?

1. The average person really doesn’t care about all your expertise and knowledge.

I spent way too much time trying to educate my clients. They really just want someone who is relatable and can get them results. I probably bored my clients to tears with my detailed information about anatomy and physiology. Now, I wait for them to ask me questions.

2, Let it be ok to rest when you need to.

During my pregnancies and early motherhood years I tried to prove to the world that I was a badass mom who doesn’t slow down. I burnt myself out and my body paid the price. Thank goodness for restorative yoga teacher training for slowing me down. Now I have positive ways to refuel and have no shame for resting.

3. You only have to be one step ahead of those you are leading.

I have stalled myself in business feeling like I needed one more certification and one more training. Now I know that I can lead the way while I am learning something. I will spend the rest of my life voraciously learning and sharing what I learn along the way.

4. You don’t have to fix or change anyone.

Most people do not want to be assessed. They appreciate compassion and someone who can meet them right where they are.

Clients come to me expecting that I am a trainer and I will kick their butts. That is no longer my approach. I take time to connect with a client and keep things simple in the beginning.

5. You are enough.

I am an overachiever by nature. As the youngest of 10 kids I found that succeeding at anything brought me positive attention. At a certain point, I had to realize that I am enough just as I am. More likes, certifications, trainings or followers do not make me a better person.

Sustainability, veganism, mental health and environmental changes are big topics at the moment. Which one of these causes is dearest to you, and why?

Mental health is a topic near and dear to my heart. The global pandemic has adversely affected our mental health across the planet. While most people focused on a disease, I watched my teenage son’s mental health erode the longer we stayed in lockdown.

I nearly lost him to suicide in May 2020. Not enough people are talking about the losses incurred due to increasing suicide rates largely due to social isolation these past 2 years.

I am committed to shifting the focus from illness to wellness. We get more of what we focus on. Wellness is a mindset and it begins with commitment to taking care of yourself. My mental health is a reflection of how well I am honoring my needs at any given moment.

What is the best way our readers can follow you online?

Website: www.ginafontaine.com

To find our your supermom archetype take this quiz.

www.ginafontaine.com/quiz

To learn more about Supermom Club:

www.ginafontaine.com/supermomclub

Facebook

www.facebook.com/gina.boslerfontaine

Telegram: @GinaFontaine

You Are a Supermom is available on Amazon

https://www.amazon.com/You-Are-Supermom-Gina-Fontaine/dp/1955533008

Thank you for these fantastic insights!


Women In Wellness: Author Gina Fontaine On The Five Lifestyle Tweaks That Will Help Support… was originally published in Authority Magazine on Medium, where people are continuing the conversation by highlighting and responding to this story.